How to Increase Student Enrollment with Mobile

MOBILE COMMONS How to Increase STUDENT ENROLLMENT REMINDER: Your college application is due today! Text messaging is the best way to reach teens, capture information, effectively communicate and drive enrollment from THE prospective students. PROBLEM 39% OF TENS NEUER (O USE EMAIL OF TEENS NEVER REMINDERS ONLY 6% ONLY 39% of teens email daily of teens talk via There has been a mobile phones 27% DECLINE IN EMAIL USAGE among those ages 12-34 over the past year College Enrollment has fallen for the first time in 15 YEARS 50% of schools expect enrollment to decline T OUT OF 10 schools can't fill their freshman class THE SOLUTION SEND THEM A TEXT Text messaging is the predominant means by which young people communicate Teens are 40x MORE LIKELY to take action when sent a text message vs. an email THE AUERAGE 16 TO 24 YEAR OLD CARRIES A CELL PHONE 24/7 10X AS MANY TEENS TEXT DAILY (vs. those who email daily) 90% OF TEENS Older teens text 181 TIMES have a cell phone per day • The average teenager sends and receives 3,339 TEXTS per month TEXT MESSAGE EMAIL READ OPEN RATE 99% 22% HOW IT WORKS With Mobile Commons you can now use text messaging to remind students of college-related tasks and to connect them to professional assistance when they need it. You can also conduct one-on-one chats with students to reduce attrition: Send student reminders to increase enroliment: M Deadline for housing deposits V Answer questions about the application process MAnswer guestions after the student has been accepted Deadline for completing their FAFSA M Answer questions about financial aid M Deadline to register for orientation MAnswer questions about benefit of college and placement tests V Provide students with access to one-on-one M Deadline for enrollment college counseling via text M Deadline to register for classes Text 'ADMISSIONS' to 877-877 or email us at [email protected] to find out how you can start reaching and enrolling students today. SOURCES: NYTimes. Downturn Still Squeezes Colleges and Universities, January 2013 The Educational Policy institute, The Cost of Pew, March 2012, Teens Smartehones, & TextineAltrition at Four-Year Colleges & Universities, Febraury 2013 National Student Clearinghause. Term Enroliment Estimates, Spring 2013 Nielsen US Teen Mcbile Report, 2010 Edeman Digital, By the Numbers - 50 Facts about Millennials. June 2011 TMI Agency M C Copyright ©2013 Mobile Commons, Inc. All rights reserved. Made in NYC. 55 Washington St, Ste. 453 - Brooklyn, NY 11201 - 212.537.5175 - collegeslamobilecommons.com