Color Psychology

COLOR PSYCHOLOGY Color psychology is the study of how different colors influence human perception. RED Assertion, courage, determination, energy, excitement, passion, desire, sexuality, strength, leadership, vigor. ORANGE Success, creativity, warmth, health, happiness, fun, determination, sexuality, freedom, compassion. YELLOW Hope, positivity, optimism, intellect, clarity, happiness, freshness. GREEN Growth, freshness, harmony, safety, ambitiousness, relaxation. BLUE Trust, loyalty, sincerity, confidence, stability, faith, intelligence, tranquility, calmness. PURPLE Luxury, extravagance, power, ambition, wealth, wisdom, peace, independence, mysteriousness. PINK Affection, harmony, inner peace, approachability, charming, romantic, tenderness, acceptance, contentment. BLACK Power, mysteriousness, authority, sophistication, elegance, formality, strength, seriousness.