Gender Spending in the Recession
Spending in the Recession How Men and Women Have Made Adjustments in 2009 Percent of Men and Women who Spent Less in 2009 (by Category) Entertainment outside the home Purchasing online Purchasing in-store Purchasing eco-friendly products Eating out Most people changed their lifestyle in 2009. - About 12% said they had made no cuts, but might soon. 64% said they had no money to take a vacation. 29% 30% - 3% said they would take a vacation, but spend less money. - In June consumers focused on saving more money; with 10% more people spending less money than they did in January 2009. 42% - 78% of consumers surveyed said they will be more frugal once the economy rebounds. - Men continue to spend more on consumer electronics than women, spending $902 annually compared with $558 that women spend. 55% 59% 64% 66% 69% 72% 74%
Gender Spending in the Recession
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