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Data in the U.S. Hispanic Market

B-MU Digital Week 2011 Burson Marsteller US HISPANIC MARKET A VISUAL COLLECTION OF STATS AND FACTS $685,842,000,000 Hispanic buying power for the top 20 US metro markets combined US Hispanic Population 2010 US Hispanic Population 2050 15.8 % 24.4 % of total population, or 47.8 Million of total population, or 102.6 Million The US Hispanic population more than in the next double 4 decades will TIII TTTT" 4.6 M 1.9 M Top 20 US Hispanic Markets 8.1 M 1.5 M 1.8 M 2 M 1.3 Мг 2 M 4 M Unique Visitors per Month to Top 5 Web Properties 3.5 M ЗМ 2.5 M 2 M 1.5 M 1 м 0.5 M Univision Terra Yahoo en MSN Batanga Español Latino Top 5 Social Networking Sites by Reach FACEBOOK US HISPANIC US TOTAL MYSPACE WINDOWS LIVE TWITTER YAHOO! PULSE 0% 10% 20% 30% 40% 50% 60% 70% 80% Most Comfortable Speaking 54% Spanish 27% English 19% Both equally CR compared to 43% 33% of Internet users as a whole have engaged in mobile gaming of Hispanics have engaged in mobile gaming Created by Nicholas Bianchi @ Burson-Marsteller. Sources: Hispanic Fact Pack 2010, US Census 2009, and ComScore.com LLL

Data in the U.S. Hispanic Market

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Digital Week Burson-Marsteller has provided some of the latest trends and tips in the digital landscape. One of the objectives of the office of Burson-Marsteller in Miami is the growing U.S. Hispanic market.

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Economy
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