
Why Blogging Matters?
WHY BLOGGING MATTERS76 BLOGGING HAS QUITE AN IMPACT ON MARKETING AND SOCIAL MEDIA Customers utilize blogs for research, to share ideas and ask for recommendations BLOGS INCREASE 1 Conversation between customers and companies 128 AN ESTIMATED Million Americans read blogs UPDATE Companies that several times a day BLOGS Increases traffic & gain new customers WHEN CUSTOMERS RESEARCH PRODUCTS > 61% Through blogs, purchases are made over ONLINE SHOPPERS RESEARCH 79% Their products online 50% THEIR SHOPPING TIME BEING SPENT Reading blogs and reviewing websites Many people are afraid to speak their minds But blogs give them the freedom to say anything they want 57% COMPANIES HAVE ACQUIRED Customers from their CONNECTS COMPANIES To customers by establishing bonds and creating a positive forum to exchange ideas COMPANIES WHO Have a better relationship with their customers BLOG REGULARLY FREQUENT BLOGGING ESTABLISHES CONNECTIONS That foster trust and positive avenues of communication CUSTOMERS ARE COMMONLY INFLUENCED g By blogs when making purchases online TO 13% 17% Online purchases are made because customer found something intriguing online and bought it on impulse CONTROVERSY STIMULATES CONVERSATION IN BLOGS Allowing both readers and companies to speak their minds BLOGS ALLOW DIFFERENT GROUPS TO BAND TOGETHER Increase sales and promote similar concepts and products Blogging is a unique way of reaching out to customers. Blogging is a convenient way to share information and interact with customers on a personal basis. References: http://www.impactbnd.com/blogging-statistics-55-reasons-blogging-creates-55-more-traffic/ http://webbiquity.com/business-blogging/102-compelling-social-media-and-online-marketing-stats- and-facts-for-2012-and-2013/ Created by Incion.Visit us @www.incion.com WHY BLOGGING MATTERS76 BLOGGING HAS QUITE AN IMPACT ON MARKETING AND SOCIAL MEDIA Customers utilize blogs for research, to share ideas and ask for recommendations BLOGS INCREASE 1 Conversation between customers and companies 128 AN ESTIMATED Million Americans read blogs UPDATE Companies that several times a day BLOGS Increases traffic & gain new customers WHEN CUSTOMERS RESEARCH PRODUCTS > 61% Through blogs, purchases are made over ONLINE SHOPPERS RESEARCH 79% Their products online 50% THEIR SHOPPING TIME BEING SPENT Reading blogs and reviewing websites Many people are afraid to speak their minds But blogs give them the freedom to say anything they want 57% COMPANIES HAVE ACQUIRED Customers from their CONNECTS COMPANIES To customers by establishing bonds and creating a positive forum to exchange ideas COMPANIES WHO Have a better relationship with their customers BLOG REGULARLY FREQUENT BLOGGING ESTABLISHES CONNECTIONS That foster trust and positive avenues of communication CUSTOMERS ARE COMMONLY INFLUENCED g By blogs when making purchases online TO 13% 17% Online purchases are made because customer found something intriguing online and bought it on impulse CONTROVERSY STIMULATES CONVERSATION IN BLOGS Allowing both readers and companies to speak their minds BLOGS ALLOW DIFFERENT GROUPS TO BAND TOGETHER Increase sales and promote similar concepts and products Blogging is a unique way of reaching out to customers. Blogging is a convenient way to share information and interact with customers on a personal basis. References: http://www.impactbnd.com/blogging-statistics-55-reasons-blogging-creates-55-more-traffic/ http://webbiquity.com/business-blogging/102-compelling-social-media-and-online-marketing-stats- and-facts-for-2012-and-2013/ Created by Incion.Visit us @www.incion.com
Why Blogging Matters?
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