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Mobile Internet Usage In China – Statistics And Trends

Mobile Internet Usage In China Statistics And Trends Estimated Number Of Mobile Internet Users In China Total Internet Users Mobile Internet Users % Of Total Internet Users June 2013 590.56 | 463.76 | 78.5% June 2012 537.60 | 388.25| 72.2% June 2011 485.00 | 317.68 | 65.5% June 2010 420.00 | 276.78 | 65.9% Mobile Internet User Demographics By Gender Female | 43.4% 56.6% Male By Age The majority of mobile Internet users in China (73.3%) are 18 to 35 years of age; 13.0% of all users are over the age of 40. 18-24 25-30 36-40 Over 50 21.3% 31.5% 10.0% 2.6% Below 18 31-35 41-50 3.7% 20.5% 10.4% By Education Below Middle School 1.1% Middle School 3.3% High School 10.4% Junior College 24.4% Bachelor 51.5% Post-graduate and above 9.3% By Occupation 18.5% 17.7% Junior Technicians employees 16.1% 14.4% Junior Students Management 11.1% 9.2% Senior & Top management Freelancers 6.1% 3.7% Civil Servants Business owners and self-employed people Internet Usage by Device Type Mobile Phone Desktop Laptop 78.5% 69.5% 46.9% Estimated Revenues of Chinese Mobile Internet Market ( In Billion Yuan) 20.0 bill 24.2 bill 2013 Q1 Q2 11.6 bill 16.7 bill Q1 Q3 2012 14.1 bill 18.5 bill Q2 Q4 5.7 bill 7.9 bill Q1 Q3 2011 6.5 bill 9.9 bill Q2 Q4 Shares of China Mobile Internet Market Segment (Q2-2013) Mobile Value-added Services Mobile Games Shopping 38.5% 36.1% 12.1% Mobile Marketing Mobile Search 10.2% 3.2% Mobile Internet Usage Frequency 71.8% Many times a day 14.2% 1.6% Once a day Twice a month Once or twice Uncertain per week 8.7% 3.7% Timeframes Of Mobile Online Activity Waiting for transport While At home after work commuting 54.2% 47.3% 46.6% Break time Outing Shopping at workplace II 39.4% 32.3% 13.1% Top Activities Of Mobile Internet Users In China NEWS Online Music Instant Online News Search Microblogging Messaging 85.7% 69.9% 67.6% 52.6% 49.5% El in Social Online Literature Networking Online Games Online Videos E-mail 43.9% 42.2% 34.8% 34.4% 27.3% Ш Online Shopping Payment Group Booking Shopping Online Online Travel Banking 17.1% 16.5% 15.6% 7.5% 6.8% Compiled & designed by: GO-Globe.com web technologes Source links: http://www.cnnic.cn/gywm/xwzx/rdxw/rdxx/201307/W020130717431425500791.pdf http://www.iresearchchina.com/samplereports/5177.html http://www.iresearchchina.com/samplereports/5136.html http://www.iresearchchina.com/views/5137.html http://www.chinainternetwatch.com/2724/mobile-qg-weixin-q1-2013/#more-2724 O- } } } } }

Mobile Internet Usage In China – Statistics And Trends

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Check out our latest infographic – “Mobile Internet Usage In China – Statistics And Trends” to learn more about the growth of the mobile internet Industry in China

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GO-Globe.com

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Computers
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