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7 Cornerstones to a successful landing page

Seven Cornerstones Business Marketing to a Successful Landing Page. Gain higher ROI with these techniques. User-Centric. If you were using your landing page, would your experience be pleasant? Or is it disorganized, confusing and lacking all kinds of useful Relevant Content. information to solve their problem? When your visitors land on the page they should be able to see images and words that immediately relate to the link that they clicked on. Traffic Statistics. Create Value. Make sure you are measuring your traffic and conversions so that you have a good idea what's working and what isn't to avoid blindly throwing ideas at your campaign. Offering something of value to the user invites them to give you their information, not just ask for it. Free offers, and deals, are a more welcoming way to let them give you their information. Capture The User. The traffic should know why they are there. If you have nothing to show that they have found what they are looking for, they will leave. Things like videos, simple content, and images are all you need. Nothing fancy to distract the user. Focused. Simple. You just spent all that money to get them to your brand new landing page, why would you want to take them away? Avoid any links to outside pages, and only link to important things. Landing Pages are designed with simplicity in mind. If you have your PPC link going to the home page, users will be confused. Make it easy for the users to GIVE you their information.

7 Cornerstones to a successful landing page

shared by dan.ray1 on Jun 04
These are the 7 most important factors of a landing page that converts for your business.


Ray Digital


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