Transcript

10 Reasons Why Your Company Should Invest In SEO

10 REASONS WHY YOUR COMPANY SHOULD INVEST IN SEO 1 Higher on Page 1 = A LOT More Traffic ALL NEWS IMAGES VIDEOS MORE - The top spot on Google #1 gets 36.4% of all the clicks (#2 gets 12.5%, #3 gets 9.5%) and then declines sharply after that. #2 #3 2 Google is Where People Go To Buy 96% of consumers search for businesses online and 77% of searchers never go past page 1. 3 Far More Clicks to Organic than Paid Ads Data from SEO giant Moz indicates that organic search gets over 90% of all Ad the clicks that occur in US Ad search results. People overwhelming click on organic listings over pay per click ads. In some studies, up to 94% of users clicked on organic while 6% click on ads. A Multi Billion $ Industry 4 In 2016, business around the world are projected to spend $65 billion on SEO and this will hit $80 billion by 2020. 2016 2020 6 Interest in SEO Still Highest on Google Google trends data shows SEO blowing other inbound channels out of the water. • Content Marketing • PPC O Social Media Marketing SEO SEO skills are In-Demand Linked in In 2015 SEO was #4 on Linkedins list of top skills |+ AAAAAEA Cloud and Distributed Computing that got people hired. 2 Statistical Analysis and Data Mining Marketing Campaign Management + 3 SEO/SEM Marketing ПА SEO AAARE A Growing Marketing Channel Search Engines send an enormous portion of internet traffic (over 25%) and is growing faster than any other channel besides from direct visits. Dedicated SEO Teams Not too long ago, very few companies had an SEO team, let alone though about SEO. Today there are thousands of companies with dedicated SEO teams and consultants. SEO Wages Increasing SEO jobs and salaries continue to increase with an SEO manager salary increasing 26% when comparing 2012 to 2015 data. SEO jobs overall grew 18% in this period. 10 SEO is a Long Term Game SEO has been likened to investing in real estate: a long term investment that can provide a massive return when you hit the top 3 listings in Google. # 1 # 2 SOURCES INFOGRAPHIC BROUGHT TO YOU BY: VM similarweb.com/blog/internet-trends-2016 Se arch Engine Optimisation conductor.com/blog/2015/03/seo-jobs-seo-salary-growth searchenginepeople.com/blog/yet-another-seo-analogy.html blog.linkedin.com/2016/01/12/the-25-skills-that-can-get-you-hired-in-2016 www.WillMullins.com searchengineland.com/forecast-says-seo-related-spending-will-worth-80 -billion-2020-247712 searchenginewatch.com/sew/news/2200730/organic-vs-paid-search-results -organic-wins-94-of-time %24 %24 %24 %24

10 Reasons Why Your Company Should Invest In SEO

shared by milkwhale on Dec 21
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Describing 10 Reasons Why Your Company Should Invest In SEO (Search engine optimization)

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Will Mullins

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Milkwhale

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Computers
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