You are already missing 200 million potential customers

YOU ARE ALREADY MISSING 200 MILLION POTENTIAL CUSTOMERS Instagram USERS: Over 180 million monthly active users Mobile Sharing: 55 million photos shared everyday World Brands 59% of the top world brands are now on instagram World in photos: Iallo 16 billion photos shared everyday 25% of fortune 500 brands are on instagram The fastest growing social site globally Instagram Interactions Facebook O 0.1% or less brand interadion rate 58 times more interactions than Facebook Instagram O 4.21% brand interaction rate O 58 times more engagement per follower than Facebook Top Hashtags 572,213,334 photos #Love 262,773,671 photos #Instagood #Me 248,601,331 photos 216,694,008 photos #Follow #Tbt 215,557,816 photos Top Brands on Instagram Nike Starbucks Adidas Originals 4,763,774 Account Followers 2,626,860 Account Followers 2,020,471 Account Followers NBA Victoria's Secret GoPro 2,761,342 Account Followers 4,619,627 Account Followers 2,243,949 Account Followers Instagram Direct Pros Cons Add filters to photos or videos. Send text and/or video messages. Send group messages. Send existing photos and videos from the camera roll. Can't message people outside of Instagram. No stop motion video like Vine. Photos must be cropped as square. Group messages limited to 15 people. Advertising 57% of US adult Instagram users visit the site at least once per day, and 35% do so multiple times per day 32M Americans used the Instagram mobile app each month in 2013, up 66% from 2012 Brands with Instagram accounts share an average of 98% of the photos they post to the site to Facebook, and 59% to Twitter 59% of brands have presences on Instagram, up 9% from Q4 2012 8,500 photos are liked on Instagram per second User Information 18-29 years old 37% 30-49 years old 18% 50-64 years old 6% ADVICE Share your Instagram Pics on Other Social Networks Use Relevant Hashtags Host an Instagram Contest Show New Uses for Your Products FOR MORE INFO, VISIT: www.albertpalacci.org A PROJECT BY: Albert Palacci - https://twitter.com/apalacci Sources:hitp://www.marketingpilgrim.com/2013/10/infographic- instagram-marketing-by-the-numbers.html http://blog.getchute.com/insights-outlook/10-facts-you-need-to-know- about-instagram-marketing/ http://jennstrends.com/instagram- statistics-for-2014/ http://www.hashtagig.com/top-hashtags-on- instagram.php hitp://list.totems.co/ http://www.thedrum.com/news/2014/04/30/instagram-blows-other- social-networks-away-when-it-comes-engagement-delivering-58 http://mashable.com/2014/04/04/social-network-messaging-vine/ http://www.factbrowser.com/tags/instagram/ DESIGNED BY: I Piktochart -DI make information beautiful Piktochart I make information beautiful