Why Marketers Must Take Content Marketing More Seriously?

(Lat Why Marketers must take Content Marketing more Seriously? Quality content is the backbone of any brand that wishes to establish a strong presence overthe Internet. Relevance (100%) - Quality Content Uniqueness (1) Your content marketing strategy defines your success to a large extent as it'sthe prime fuel for brand building, lead generation and sales. Here are some stats that show why having a content strategy is inevitable in 2017 and the years to follow 86% 77% of B2B marketers actively of B2C marketers actively use a content marketing strategy use a content marketing Strategy Source: cm CONTENT MARKETING INSTITUTE UNIVERSITY ...... ...... .. 72% 28% of marketers worldwide said relevant content of total marketing budget is allocated to content marketing by B2B marketers on an average creation was the most effective SEO tactic Source: Source: Ascend2 cm CONTENT MARKETING INSTITUTE" UNIVERSITY 2015 4 ..... ...... 60% 32% of B2B marketers say they Marketers say blog content creation is their top inbound marketing priority have a documented content marketing strategy in place Source: Source: Hubspot cm CONTENT MARKETING INSTITUTE UNIVERSITY 2016 2015 47% of buyers viewed 3-5 pieces of content before engaging with a sales rep 2$ গ I$ Source: DEMAND GEN 2016 Companies that published 16+ blog posts per month Got almost 3.5X more traffic than companies that published 0-4 monthly posts Source: Hubspot 2015 96% of B2B buyers want content with more input from industry thought leaders Source: DEMAND GEN REPORT 2016 Some while 15% 10% use the blogging website of internet users read or comment 100% on discussion forums such as 100% tumblr. digg Oreddit www 15% 10%T Slashdot /. Source: Pew Research Center 2015 10 TITLE Titles with 6-13 words attract the highest and most consistent amount of traffic Source: HubSpot 2016 11 only down from 30% 38% last year of B2B marketers say their organizations are effective at content marketing Source: cm) CONTENT MARKETING INSTITUTE UNIVERSITY 12 2015 55% of B2B marketers say they are unclear on what content marketing success or effectiveness looks like Source: cm CONTENT MARKETING INSTITUTE UNIVERSITY 2015 Blue Mail Media O /Blue.Mail.Media/ in /company/blue-mail-media /BlueMailMedia 300 E Royal Ln #127, Irving, Texas 75039 1-888-494-0588, [email protected], 8 /+Bluemailmedialnc www.bluemailmedia.com 00