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Why eCommerce website visitors are abandoing orders?

Why Ecommerce Website Visitors Are Abandoning Orders ? Based on recent research, an average shopping cart abandonment rate is more than 68% across the web. This means that business owners are missing out on a huge chunk of potential sales. So in simple words, cart abandonment is a process in which a shopper leaves the website without actually finishing the checkout page process. Thousands of thousands of online businesses are suffering from this and losing their money. Here are 5 reasons why website visitors are abandoning your website. EXPENSIVE SHIPPING RATE Hundreds of people can't make it to the checkout process just because the shipping cost is much higher than what they expected. FORCE THEM TO CREATE AN ACCOUNT Creating an account is truly a very big commitment which takes too much time and lots of online customers don't want to invest their time and energy doing this. NO PAYMENT SECURITY This is another headache for customers, more than 15% of customers abandon a site due to payment security doubts. So it is very important to install an SSL on an e-commerce website. COMPLICATED CHECKOUT PAGE For an eCommerce website, a checkout page is the most crucial page of the entire website. So it is very important to simplify this page. LACK OF PAYMENT OPTIONS Hundreds of customers abandon the carts just because the eCommerce website doesn't provide them options to checkout with their favorite payment gateway. webbvizion> www.webvizionglobal.com +44 7507 91 0808

Why eCommerce website visitors are abandoing orders?

shared by webvizionglobal on Oct 11
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Based on recent research, an average shopping cart abandonment rate is more than 68% across the web. This means that business owners are missing out on a huge chunk of potential sales.

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