WHAT HAPPENS TO NEW CARS A DEALERSHIP CAN’T SELL?

AimLogic WHAT HAPPENS TO NEW CARS A DEALERSHIP CAN'T SELL? PRICE TO SELL Most dealerships will begin by lowering the price of that model. At first, it might just be an additional incentive thrown in, such as free oil changes. Eventually, SELL XCV the dealer will offer to sell the vehicle at cost just to break even. TRADING WITH OTHER DEALERS When a car doesn't sell on the lot, some dealers will negotiate with a local lot. Some models do well in particular markets. For example, there might be a Ford pickup that isn't selling at a city lot but would perform in a rural area. STORING NEW CARS A DEALERSHIP CAN'T SELL Unsold cars sometimes make their way to storage. If the dealer can't afford to hold onto the car and needs more room, they will send them off to storage for a short time. AUCTIONS There is always the option to sell 8 7 the unsold vehicles at an auction house, but this generally isn't 79 38 recommended. The dealer loses a good chunk of money when this happens. PUT TO WORK When all else fails, the dealership might decide to use the vehicle themselves. It becomes a loaner car for customers to use when their vehicle is in for repairs. Not only does this provide a purpose for the unsold vehicle. WwW.AIMLOGIC.COM