What is the Average Bounce Rate for a Website?

net Stripes Have you earned your stripes? 6 Steps to Help Fix your Bounce Rate Determine which page/content leads visitors to more pages vs. which pages have the lowest bounce rates. Determine which organic keyword searches with their respective bounce rates that bought the most visitors to your website. Determine which page/content has the highest views, since these are pages that get the most Check the average time people spend before navigation away. traffic. Know which referral websites generate the lowest traffic bounce rates to your website Take into account that mobile users bounce the most when averaging your bounce rate. Bounce Rate is important because it helps you know if your website is underperforming; which will adversely affect retention and conversion of customers. The main thing you need to determine is what the goals of your website are, and what calls to action each page is meant to elicit. Once you do that, the best place to start is Google Analytics.