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Ultimate Guide to Business Cards: Print & Design

ULTIMATE GUIDE To Business Cards Print & Design ш ManaterlAND CHOOSE A TYPEFACE AND FONT BY WHAT IT COMMUNICATES 1. PICK A TYPEFACE TYPEFACE: A design family of fonts that are related by style. Sans Serif Slab Serif Script • clean • objective • universal • modern • strong • solid • antique • authoritative • elegant • stylish • intriguing • intelligence Old Style Transitional Modern • classic • traditional • vintage • historic • respectable • impressive • authoritative • reliable • chic • sharp • clean • sophisticated Blackletter Display • medieval • gothic • confident • edgy • unique • playful • decorative • expressive 2. PICK YOUR FONT YFF FONT: The combination of typeface and other qualities (e.g. size, style and spacing). SUGGESTIONS FOR YOU San Serif : Helvetica, Univers, Gill San, Arial Slab Serif: Rockwell, Archer, Courier Script: Champion, English, Exmouth Old Style: Garamond, Jenson, Bemo, Palatino Transition: Baskerville, Times New Roman Modern: Bodoni, Didot Blackletter: Old English, Fetter Fraktur TIP: Use no more than 2 fonts on a card design. Display: Circus, Vtks Revolt ( 10 OF THE MOST POPULAR FONTS AMONG PROFESSIONAL DESIGNERS FOR PRINT! Helvetica Garamond Clarendon Bodoni Didot Eurostile Futura Rockwell Univers MAKE SURE THE COLOR MODE IS RIGHT! USE CMYK COLOR MODE CMYK (Cyan-Magenta-Yellow-Black) • Subtractive color model cyan magenta • Refers to the 4 colors used in the printing process black • Smaller range of colors available than in RGB Mode • Files must be saved in CMYK mode in order to be printable. yellow RGB (Colors for Web) CMYK (Colors for Print) RGB (Red-Green-Blue) • Additive color model red green • Red, Green and Blue colors are added together by light for a broader range of colors. • Any RGB files will automatically be converted to CMYK format when the files are prepped for printing. • During RGB to CMYK file conversion there is color substitution. blue • For consistency create design work in CMYK mode from start to finish, CHOOSE A SIZE AND SHAPE Business cards come in many shapes and sizes, from rectangular to circle, to die-cut shapes. However, standard rectangular or vertical shapes and sizes are still more convenient and affordable when it comes to the printing process. STANDARD SIZES AROUND THE WORLD * Dimension (in.) * 3.346 x 2.165 Ireland, Italy, United Kingdom, Fance, Germany, Austria, Netherlands, Spain, Switzerland, Belgium 3.543 x 1.968 Argentina, Brazil, Czech Republic, Finland, Hungary, Israel Kazakhstan, Poland, 3.54 x 2.165 Australia, Denmark, New Romania, Russia, Serbia, Montenegro, Slovakia, Slovenia, Zealand, Norway, Taiwan, Sweden, Vietnam Ukraine, Uzbekistan, Bulgaria, Latvia, Mexico, South Africa 3.543 x 2.125 Hong Kong, China, Singapore 3.582 x 2.165 Japan 3.5 x 2 Canada 3.346 x 1.889 United States Iran BUSINESS CARD PRINTING MAP BLEED: This area will be trimmed away. Extend the background to fill the bleed area so that your design goes to the edge of the page. TRIM: The design will be cut here. SAFE ZONE: Don't place any important elements outside of this area to avoid being trimmed off. CHOOSE THE PRINT MATERIAL ------------- NON- TRADITIONAL TRADITIONAL card stock raa MD taker Jake Mates plastic metal wood OUTSIDE THE BOX The Bombay Bakery cookies magnet BC ADVENT S FUELHA SURVIVAL TRAINING Kevin Smith an diege. cal ALAN FORSETH TELEPHONE: 1.877.7770 Kellie Sop match box BCADVENTURE.COM USB meat Provided By SOURCES:,, IMAGE SOURCES:,, welcome to the web's onestop shop

Ultimate Guide to Business Cards: Print & Design

shared by businesscards_com on Dec 22
Business owners can find themselves easily overwhelmed when it comes to working with a graphic designer on creating a branded business card. This guide highlights some common elements involved in the ...


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