Twitter's Revenue and Marketing

Twitter Marketing and Revenue Strategies Twitter revenue is to increase $139.5 $259.9 $139.5 million $259.9 million 2011 2012 Twitter revenue forecast $399.5 $540 $399.5 million $540 million 2013 2014 2 sources suggest Twitter revenue will increase at least $1 Billion in sales in 2014 According to Bloomberg twitter VS facebook twitter earns more per impression than facebook NEWS, SPORTS AND FOOD/DRINK ADVERTISERS Prefer twitter advertising to facebook NEWS Sports News Coca-Cola Drinks Twitter Innovative Advertising Twitter Brand Pages Dell o (DOLL t ngerte udur con Promoted Trends Tette De Tweets oot e Tuuramaned proe pag VEEO SearchResults Tweets Twitter's brand page as seen above, shows a long banner header above the tweet- which allows the company to advertise their products and leave a message. Promoted Trends these ads are integrated into the trending topic section, where all the viral Twittering takes place. Promoted Tweets Motorola Mobility @Motorola 1 Dec One device. No compromise. Let MOTOACTV, the ultimate fusion of music & fitness, power your #12DaysOfFitness quest: moto.ly/actvptw A Promoted by Motorola Mobility MOTOROLA Promoted Tweets is a form of advertising on Twitter that allows you to spread across an important tweet. Overseas Expansion Promoted Accounts Who to follow Suggestions for you - refresh Xbox O· Follow XBOX Xbox 7 Promoted drance · Follow Matt Drance mgale · Follow Michelle Gale INDIAS tomhanks O · Follow Tom Hanks View all suggestions Browse interests · Find friends This is a way to pay for more Twitter has stepped up a campaign to followers on Twitter but not exactly, rather- Twitter will suggest promoted accounts to users to follow induce marketers to devote more of their ad budgets to its service Case Studies Red Cross @RedCross Red Cross uses Twitter for donor support and to mobilize communities in times of need American Red Cross @RedCross 1 easy way to help #thischristmas - RT or tell us what your #perfectgift would be & @craignewmark will donate $1 to @RedCross American Red Cross American Red Cross 7 Promoted by American Red Cross Airbnb @airbnb Twitter helps drive customer acquisition for Airbnb airbnb airbnb airbnb anbnb Sublets just got easier, and we'll pay $200 of your rent every month! + Reply 17 Retweet * Favorite · Open Learn more here: bit.ly/pql1ip 7 Promoted by airbnb @ The Nology http://www.thenology.com/ source credits http://venturebeat.com/2012/01/31twitters-revenue-expected-to-nearly-double-in-2012/ http://www.bloomberg.com/news/2012-06-01 tvwitter-said-to-expect-1-billion-in-sales-in-2014-on-ad-growth.html https://business.twitter.com/en/optimize/case-studies/ http://www.businessinsider.com/twitter-kicked-facebooks-butt-in-q1-advertising-performance-2012-4# Twitter Marketing and Revenue Strategies Twitter revenue is to increase $139.5 $259.9 $139.5 million $259.9 million 2011 2012 Twitter revenue forecast $399.5 $540 $399.5 million $540 million 2013 2014 2 sources suggest Twitter revenue will increase at least $1 Billion in sales in 2014 According to Bloomberg twitter VS facebook twitter earns more per impression than facebook NEWS, SPORTS AND FOOD/DRINK ADVERTISERS Prefer twitter advertising to facebook NEWS Sports News Coca-Cola Drinks Twitter Innovative Advertising Twitter Brand Pages Dell o (DOLL t ngerte udur con o Promoted Trends Tette De Tweets oot e Tuuramaned proe pag VEEO SearchResults Tweets Twitter's brand page as seen above, shows a long banner header above the tweet- which allows the company to advertise their products and leave a message. Promoted Trends these ads are integrated into the trending topic section, where all the viral Twittering takes place. Promoted Tweets Motorola Mobility @Motorola 1 Dec One device. No compromise. Let MOTOACTV, the ultimate fusion of music & fitness, power your #12DaysOfFitness quest: moto.ly/actvptw A Promoted by Motorola Mobility MOTOROLA Promoted Tweets is a form of advertising on Twitter that allows you to spread across an important tweet. Overseas Expansion Promoted Accounts Who to follow Suggestions for you - refresh Xbox O· Follow XBOX Xbox 7 Promoted drance · Follow Matt Drance mgale · Follow Michelle Gale INDIAS tomhanks O · Follow Tom Hanks View all suggestions Browse interests · Find friends This is a way to pay for more Twitter has stepped up a campaign to followers on Twitter but not exactly, rather- Twitter will suggest promoted accounts to users to follow induce marketers to devote more of their ad budgets to its service Case Studies Red Cross @RedCross Red Cross uses Twitter for donor support and to mobilize communities in times of need American Red Cross @RedCross 1 easy way to help #thischristmas - RT or tell us what your #perfectgift would be & @craignewmark will donate $1 to @RedCross American Red Cross American Red Cross 7 Promoted by American Red Cross Airbnb @airbnb Twitter helps drive customer acquisition for Airbnb airbnb airbnb airbnb anbnb Sublets just got easier, and we'll pay $200 of your rent every month! + Reply 17 Retweet * Favorite · Open Learn more here: bit.ly/pql1ip 7 Promoted by airbnb @ The Nology http://www.thenology.com/ source credits http://venturebeat.com/2012/01/31twitters-revenue-expected-to-nearly-double-in-2012/ http://www.bloomberg.com/news/2012-06-01 tvwitter-said-to-expect-1-billion-in-sales-in-2014-on-ad-growth.html https://business.twitter.com/en/optimize/case-studies/ http://www.businessinsider.com/twitter-kicked-facebooks-butt-in-q1-advertising-performance-2012-4# + Twitter Marketing and Revenue Strategies Twitter revenue is to increase $139.5 $259.9 $139.5 million $259.9 million 2011 2012 Twitter revenue forecast $399.5 $540 $399.5 million $540 million 2013 2014 2 sources suggest Twitter revenue will increase at least $1 Billion in sales in 2014 According to Bloomberg twitter VS facebook twitter earns more per impression than facebook NEWS, SPORTS AND FOOD/DRINK ADVERTISERS Prefer twitter advertising to facebook NEWS Sports News Coca-Cola Drinks Twitter Innovative Advertising Twitter Brand Pages Dell o (DOLL t ngerte udur con o Promoted Trends Tette De Tweets oot e Tuuramaned proe pag VEEO SearchResults Tweets Twitter's brand page as seen above, shows a long banner header above the tweet- which allows the company to advertise their products and leave a message. Promoted Trends these ads are integrated into the trending topic section, where all the viral Twittering takes place. Promoted Tweets Motorola Mobility @Motorola 1 Dec One device. No compromise. Let MOTOACTV, the ultimate fusion of music & fitness, power your #12DaysOfFitness quest: moto.ly/actvptw A Promoted by Motorola Mobility MOTOROLA Promoted Tweets is a form of advertising on Twitter that allows you to spread across an important tweet. Overseas Expansion Promoted Accounts Who to follow Suggestions for you - refresh Xbox O· Follow XBOX Xbox 7 Promoted drance · Follow Matt Drance mgale · Follow Michelle Gale INDIAS tomhanks O · Follow Tom Hanks View all suggestions Browse interests · Find friends This is a way to pay for more Twitter has stepped up a campaign to followers on Twitter but not exactly, rather- Twitter will suggest promoted accounts to users to follow induce marketers to devote more of their ad budgets to its service Case Studies Red Cross @RedCross Red Cross uses Twitter for donor support and to mobilize communities in times of need American Red Cross @RedCross 1 easy way to help #thischristmas - RT or tell us what your #perfectgift would be & @craignewmark will donate $1 to @RedCross American Red Cross American Red Cross 7 Promoted by American Red Cross Airbnb @airbnb Twitter helps drive customer acquisition for Airbnb airbnb airbnb airbnb anbnb Sublets just got easier, and we'll pay $200 of your rent every month! + Reply 17 Retweet * Favorite · Open Learn more here: bit.ly/pql1ip 7 Promoted by airbnb @ The Nology http://www.thenology.com/ source credits http://venturebeat.com/2012/01/31twitters-revenue-expected-to-nearly-double-in-2012/ http://www.bloomberg.com/news/2012-06-01 tvwitter-said-to-expect-1-billion-in-sales-in-2014-on-ad-growth.html https://business.twitter.com/en/optimize/case-studies/ http://www.businessinsider.com/twitter-kicked-facebooks-butt-in-q1-advertising-performance-2012-4# + Twitter Marketing and Revenue Strategies Twitter revenue is to increase $139.5 $259.9 $139.5 million $259.9 million 2011 2012 Twitter revenue forecast $399.5 $540 $399.5 million $540 million 2013 2014 2 sources suggest Twitter revenue will increase at least $1 Billion in sales in 2014 According to Bloomberg twitter VS facebook twitter earns more per impression than facebook NEWS, SPORTS AND FOOD/DRINK ADVERTISERS Prefer twitter advertising to facebook NEWS Sports News Coca-Cola Drinks Twitter Innovative Advertising Twitter Brand Pages Dell o (DOLL t ngerte udur con o Promoted Trends Tette De Tweets oot e Tuuramaned proe pag VEEO SearchResults Tweets Twitter's brand page as seen above, shows a long banner header above the tweet- which allows the company to advertise their products and leave a message. Promoted Trends these ads are integrated into the trending topic section, where all the viral Twittering takes place. Promoted Tweets Motorola Mobility @Motorola 1 Dec One device. No compromise. Let MOTOACTV, the ultimate fusion of music & fitness, power your #12DaysOfFitness quest: moto.ly/actvptw A Promoted by Motorola Mobility MOTOROLA Promoted Tweets is a form of advertising on Twitter that allows you to spread across an important tweet. Overseas Expansion Promoted Accounts Who to follow Suggestions for you - refresh Xbox O· Follow XBOX Xbox 7 Promoted drance · Follow Matt Drance mgale · Follow Michelle Gale INDIAS tomhanks O · Follow Tom Hanks View all suggestions Browse interests · Find friends This is a way to pay for more Twitter has stepped up a campaign to followers on Twitter but not exactly, rather- Twitter will suggest promoted accounts to users to follow induce marketers to devote more of their ad budgets to its service Case Studies Red Cross @RedCross Red Cross uses Twitter for donor support and to mobilize communities in times of need American Red Cross @RedCross 1 easy way to help #thischristmas - RT or tell us what your #perfectgift would be & @craignewmark will donate $1 to @RedCross American Red Cross American Red Cross 7 Promoted by American Red Cross Airbnb @airbnb Twitter helps drive customer acquisition for Airbnb airbnb airbnb airbnb anbnb Sublets just got easier, and we'll pay $200 of your rent every month! + Reply 17 Retweet * Favorite · Open Learn more here: bit.ly/pql1ip 7 Promoted by airbnb @ The Nology http://www.thenology.com/ source credits http://venturebeat.com/2012/01/31twitters-revenue-expected-to-nearly-double-in-2012/ http://www.bloomberg.com/news/2012-06-01 tvwitter-said-to-expect-1-billion-in-sales-in-2014-on-ad-growth.html https://business.twitter.com/en/optimize/case-studies/ http://www.businessinsider.com/twitter-kicked-facebooks-butt-in-q1-advertising-performance-2012-4# + Twitter Marketing and Revenue Strategies Twitter revenue is to increase $139.5 $259.9 $139.5 million $259.9 million 2011 2012 Twitter revenue forecast $399.5 $540 $399.5 million $540 million 2013 2014 2 sources suggest Twitter revenue will increase at least $1 Billion in sales in 2014 According to Bloomberg twitter VS facebook twitter earns more per impression than facebook NEWS, SPORTS AND FOOD/DRINK ADVERTISERS Prefer twitter advertising to facebook NEWS Sports News Coca-Cola Drinks Twitter Innovative Advertising Twitter Brand Pages Dell o (DOLL t ngerte udur con o Promoted Trends Tette De Tweets oot e Tuuramaned proe pag VEEO SearchResults Tweets Twitter's brand page as seen above, shows a long banner header above the tweet- which allows the company to advertise their products and leave a message. Promoted Trends these ads are integrated into the trending topic section, where all the viral Twittering takes place. Promoted Tweets Motorola Mobility @Motorola 1 Dec One device. No compromise. Let MOTOACTV, the ultimate fusion of music & fitness, power your #12DaysOfFitness quest: moto.ly/actvptw A Promoted by Motorola Mobility MOTOROLA Promoted Tweets is a form of advertising on Twitter that allows you to spread across an important tweet. Overseas Expansion Promoted Accounts Who to follow Suggestions for you - refresh Xbox O· Follow XBOX Xbox 7 Promoted drance · Follow Matt Drance mgale · Follow Michelle Gale INDIAS tomhanks O · Follow Tom Hanks View all suggestions Browse interests · Find friends This is a way to pay for more Twitter has stepped up a campaign to followers on Twitter but not exactly, rather- Twitter will suggest promoted accounts to users to follow induce marketers to devote more of their ad budgets to its service Case Studies Red Cross @RedCross Red Cross uses Twitter for donor support and to mobilize communities in times of need American Red Cross @RedCross 1 easy way to help #thischristmas - RT or tell us what your #perfectgift would be & @craignewmark will donate $1 to @RedCross American Red Cross American Red Cross 7 Promoted by American Red Cross Airbnb @airbnb Twitter helps drive customer acquisition for Airbnb airbnb airbnb airbnb anbnb Sublets just got easier, and we'll pay $200 of your rent every month! + Reply 17 Retweet * Favorite · Open Learn more here: bit.ly/pql1ip 7 Promoted by airbnb @ The Nology http://www.thenology.com/ source credits http://venturebeat.com/2012/01/31twitters-revenue-expected-to-nearly-double-in-2012/ http://www.bloomberg.com/news/2012-06-01 tvwitter-said-to-expect-1-billion-in-sales-in-2014-on-ad-growth.html https://business.twitter.com/en/optimize/case-studies/ http://www.businessinsider.com/twitter-kicked-facebooks-butt-in-q1-advertising-performance-2012-4# + Twitter Marketing and Revenue Strategies Twitter revenue is to increase $139.5 $259.9 $139.5 million $259.9 million 2011 2012 Twitter revenue forecast $399.5 $540 $399.5 million $540 million 2013 2014 2 sources suggest Twitter revenue will increase at least $1 Billion in sales in 2014 According to Bloomberg twitter VS facebook twitter earns more per impression than facebook NEWS, SPORTS AND FOOD/DRINK ADVERTISERS Prefer twitter advertising to facebook NEWS Sports News Coca-Cola Drinks Twitter Innovative Advertising Twitter Brand Pages Dell o (DOLL t ngerte udur con o Promoted Trends Tette De Tweets oot e Tuuramaned proe pag VEEO SearchResults Tweets Twitter's brand page as seen above, shows a long banner header above the tweet- which allows the company to advertise their products and leave a message. Promoted Trends these ads are integrated into the trending topic section, where all the viral Twittering takes place. Promoted Tweets Motorola Mobility @Motorola 1 Dec One device. No compromise. Let MOTOACTV, the ultimate fusion of music & fitness, power your #12DaysOfFitness quest: moto.ly/actvptw A Promoted by Motorola Mobility MOTOROLA Promoted Tweets is a form of advertising on Twitter that allows you to spread across an important tweet. Overseas Expansion Promoted Accounts Who to follow Suggestions for you - refresh Xbox O· Follow XBOX Xbox 7 Promoted drance · Follow Matt Drance mgale · Follow Michelle Gale INDIAS tomhanks O · Follow Tom Hanks View all suggestions Browse interests · Find friends This is a way to pay for more Twitter has stepped up a campaign to followers on Twitter but not exactly, rather- Twitter will suggest promoted accounts to users to follow induce marketers to devote more of their ad budgets to its service Case Studies Red Cross @RedCross Red Cross uses Twitter for donor support and to mobilize communities in times of need American Red Cross @RedCross 1 easy way to help #thischristmas - RT or tell us what your #perfectgift would be & @craignewmark will donate $1 to @RedCross American Red Cross American Red Cross 7 Promoted by American Red Cross Airbnb @airbnb Twitter helps drive customer acquisition for Airbnb airbnb airbnb airbnb anbnb Sublets just got easier, and we'll pay $200 of your rent every month! + Reply 17 Retweet * Favorite · Open Learn more here: bit.ly/pql1ip 7 Promoted by airbnb @ The Nology http://www.thenology.com/ source credits http://venturebeat.com/2012/01/31twitters-revenue-expected-to-nearly-double-in-2012/ http://www.bloomberg.com/news/2012-06-01 tvwitter-said-to-expect-1-billion-in-sales-in-2014-on-ad-growth.html https://business.twitter.com/en/optimize/case-studies/ http://www.businessinsider.com/twitter-kicked-facebooks-butt-in-q1-advertising-performance-2012-4# +