Traditional Marketing vs. Internet Marketing

TRADITIONAL MARKETING INTERNET MARKETING OTV MARKETING: THE AVERAGE COST COF ONE ŞUPERBOWL COMMERCIAL IS $3 MILLION DOLLARS WHICH IS EQUIVALENT TO 208 ·Hyundai Accents 58,997 Harry Potter Paperback Series 2,255,639 ONLY BUYING 30 SECONDS & REACHING 90 MILLION VIEWERS Rolls of Toilet Paper (Vs. NINTERNET MARKETING: 1,106,932,862 # OF 'LADY GAGA' VIEWS ON YOUTUBE P4SSSSR IN OTHER WORDS" 1? 1? P 2T??? ? 97 LIFETIMES WHICH YOU COULD SPEND WATCHING: 64,887,710 84,972,000 State of the Union 8,790,698 Viewings of the Original STAR WARS Trilogy Addresses Episodes of JERSEY SHORE OR OR PRICE TO SHOW THE GAGA VIDEOS: FREE READER'S DIGEST SUBSCRIBERS 17 MILLION 28° MILLION UNIQUE VISITS www.CNN.COM EACH MONTH COST OF BILLBOARD ADVESTISING VS. OTHER TRADITIONAL ADVERTISING & ONLINE ADVERTISING Billboards Cost: 50% CHEAPER THAN RADIO ADS 60% CHEAPER THAN NEWSPAPER ADS 80% CHEAPER THAN VISIONADS UP TO 15% MORE EXPENSIVE THAN ONLINE ADVERTISING CONCLUSION WHAT HAVE WE LEARNED? BY SPENDING ONLY A COUPLE HUNDRED DOLLARS, YOU COULD REPEATEDLY REACH THE 232.7 MILLION THAT'S ROUGHLY DAILY INTERNET USERS IN AMERICA WHO SPEND OVER 2 HOURS A DAY ON AVERAGE BROWSING THE WEB 75% OF ALL AMERICANS AT 13,962,000,000 MINUTES EACH DAY http://www.visualeconomics.com/how-the-world-spends-its-time-online_2010-06-16/ LEADGENIX http://www.nielsen.com/us/en/measurement/online-measurement.html PLEASE REFERENCE WwW.LEADGENIX.COM WHEN SHARING THIS INFOGRAPHIC HOW IT ALL STACKS UP