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The Tip of the E-Commerce Iceberg

The tip of the eCommerce iceberg forewards IN CANADA IN THE US (All from Stats Canada) (All from Forrester) $294B $136B 9% $122B 2012 2013 2014 Online retail sales in the US will reach $294 Canadian enterprises sold more than $136 billion in goods and services over the Internet in 2013, up from $122 billion a year earlier. billion in 2014, or approximately 9% of all sales in the US. 13% 9.5% 11% CAGR GROWTH 24% $414B 2012 2013 2013 2018 About 13% of enterprises sold goods or services over the Internet in 2013, up from Forecasting a strong compound annual growth rate (CAGR) of 9.5% between 2013 and 2018 for US eCommerce, 11% in 2012. expecting approximately $414 billion in online sales by 2018. Among those enterprises that sold online in 2013, almost a quarter (24%) of the value of their total sales came from online transactions. By 2018, online sales will account for 11% of Overall, 80% of the value of online sales was attributable to customers total US retail sales. 11% in Canada. 15% to customers in the United States and the remaining 2018 80% to customers in other countries. 15% The key drivers of growth in the online channel? Mobile devices, tablets, and greater wallet share shift to the web channel away from brick and mortar retail. 47% Just under half of Canadian enterprises (47%) purchased goods or services online in 2013. Created by forewards Sources 1. Stats Canada @ForewardsApp on twitter 2. Forrester research fulltext/-/E-RES115513

The Tip of the E-Commerce Iceberg

shared by threadyblock on Aug 05
Infographic showing the massive forecasted growth for e-commerce and online shopping




Carson Chen


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