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A Timeline History of SEO and Web Copywriting

A TIMELINE HISTORY OF WEB COPYWRITING 1999-2005 - Featured: When the web was first taken over by website owners and builders, Internet marketers, and young Internet moneymakers, web content didn't matter. It could be duplicate, spammy and messy, and it would still rank for its keyword term. PAYDAYLOANS.CO.UK The LC Ofical Paday Loars Resource Have money in Welcome to The UKs Official Payday Loans Resource How much do you want to borrow Days to pay back Tel Amunt cooe Want a payday loan UK? Buy it here. We have solution for you. No matter where you located, we have the payday loan UK you need to make it right. We have solution to fit your need for payday loan UK. BAD CONTENT EXCERPT t don tng hae. s Fees: E100 Apply Now! Your readers didn't like it, but they couldn't avoid it. Google ranked it. You could hire anyone at $1-2 per article and sneak by. FLORIDA NOVEMBER 2003 Webmasters were furious. The first significant algorithm change that put the SEO industry into existence (and power) happened. Named "Florida," it cracked down on overstuffed keyword content and late '90s SEO tactics that were spammy. SEO EXPERT Now, people needed to hire SEO experts to get their rankings back. JANUARY 2005 NOFOLLOW "Nofollow" hit the rankings. This attribute, introduced by Google and all web search engines, cleaned up spammy blog contents and hideous, spammy content that had gone unchecked to date. Google began to penalize suspicious backlinks. Blog OCTOBER-DECEMBER 2005 "Jagger" and "Big Daddy" rolls out. Two of Google's updates that targeted link farming and other suspicious activities that turned into de-ranking activities for websites overnight. Google SUSPICIOUS AUGUST 2008 Google copywriting| Google's "Suggest" function, where you type in the search bar and a long string comes up, hits the SERPS. Long tail key- words for website content copywriters to copywriting copywriting jobs copywriting courses copywriting jobs online wield are in existence. MAY 2010 No one knew what to call it, but a foreshadow of the big Panda came into play and lots of website content gets suddenly de-ranked. FEBRUARY 2011 People freaked. Webmasters cried. Google Panda 1.0 occurred.12% of all search results were affected for USA users, and bad content was heavily de- ranked. Site owners lost thousands to millions of dollars in traffic value. Today, it's estimated that just 7 out of 98 sites have fully recovered from the Panda update. Google PANDA 1.0 Google Panda feature: This completely changed the name of the game for website content. Content now changed focus over from keywords to informative readability factors for uman eyes. Duplicacy was a no-no. You actually needed a real writer for your website, one who was fluent in English and worth what you paid. APRIL 2011 The Panda update hit Europe. People around the globe felt the consequences of bad content de-ranking their websites, and webmasters went broke overnight, losing heavy streams of traffic from their lost ranking positions. APRIL – DECEMBER 2011 - Google No less than 9 versions of Google Panda rolled out. Each version made it more impossible to rank duplicate, spammy or poor quality website content. Google I Earopan lingues es membres del sam familie. Lor separat enistentie es an myth. Por scientie, masica, sport ete, ltut Earopa asa li sam vocabular. Li lingues differe solmen in li grammaticaliprovoc abular. Li lingues differe solmen in li grammaticalipro MAY 2012 Penguin 1.1 rolls out. Over the next few months, about 1% of search results get affected. Longer web content seems to rank better. PENGUIN 1.1 AUGUST 2012 COPYRIGHT PROTECTED The Google DMCA Penalty exists. Content that violates copyright will be taken off Google's search engine results, and now copywriters who are not paid can wield a powerful tool by filing a DMCA for stolen copyright. Google MAY 2013 Penguin 2.0 launches. Moderately impactful, this version of Penguin makes it necessary to blog (and not just around your keywords, but for your readers), socialize on Twitter, Facebook, and facebook twitter Google +. 8+ TODAY APPEAL TO YOUR AUDIENCE Web content must be relevant for your EKEYWORDS REAL RANKINGS COPYSCAPE 100% ORIGINAL audience. It must not be centered on your keywords. Instead of counting the appearances of your keyword in the content, count how many readers like it and look for feedback. Don't get discouraged easily if you put out a few blogs a week. To get real rankings that will permanently hold, consistently blog. Utilize a great writer who knows how to appeal to your audience and always Copyscape your content to ensure it's 100% original. Consider having press releases written and published for all your events. Get your web content rewritten if it's outdated by over 5 months, and redo a SEO PRESS RELEASES SEO KEYWORD ANALYSIS FRESH AND STEADY IEuropan ngue rommaic.apr keyword analysis. Content must be fresh and steady to win the race these days. Express Writers DE-RANK BAD CONTENT DE-RANK GOOD CONTENT LOOK FOR FEEDBACK WEB CONTENT REWRITTEN

A Timeline History of SEO and Web Copywriting

shared by VisualGraphic on Oct 16
Express Writers is pleased to introduce our first infographic, A Timeline History of SEO and Web Copywriting. Check out the history of SEO from 1999-today!


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