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Take A Seat: Trend Research

TAKE A SEAT {trend research on office chair usage during the Salone del Mobile in Milan 2011 } COLOUR TRENDS OBSERVATION direct correlation in colour trends between HOME & OFFICE furniture POLL DEMOGRAPHICS GENDER AGE majority FEMALE majority aged between 25-34 45-54 M57% 35-44 25-34 İ1III!Û† 43% 44% 32% 16% NATIONALITY DESIGN RELATED PROFESSION majority EUROPEAN majority working in DESIGN 54% 50% 31% 19% 45% EUROPE AMERICA ASIA YES NO POLL FINDINGS 12 11 OF HOURS ON AN OFFICE CHAIR 1-5 6-10 10+ 10 10% PER DAY 25% 65% 9. 3 SCALE FROM THE IMPORTANCE OF OFFICE CHAIR 1-5 FEATURES 5 5 + 4 4 4 3 2 3 2 1 40% 52% 52% 58% 27% 39% SCALE FROM THE IMPORTANCE 1-5 OF OFFICE CHAIR PURCHASE CRITERIA 3. 2 5 1 5 1 SIZE BRAND PRICE 29% 35% 35% 3 3 3 2 4 2 1 5 1 5 1 MATERIAL COLOUR STYLE 33% 40% 48% 3 3 3 2 4 2 1 1 5 1 OPTIONS COMFORT FUNCTIONALITY 37% 73% 63% infographic.ly wwW.INFOGRAPHIC.LY %23 ADJUSTABLE ARMRESTS HEADREST CUSHIONING / SOFTNESS 4+ 2. 3. WHEELS 2. CO TILTING BACK 2. 2. ADJUSTABLE SEAT HEIGHT LO

Take A Seat: Trend Research

shared by infographicly on Apr 06
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The week of Salone del Mobile in April in Milan represents an extraordinary scene for new ideas on products, services, and business models. This infographic study and visualization required the focali...

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