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Super Bowl Advertising Winners

Super Bowl Advertising WINNERS Social Media Touchdowns and Fumbles 3.7 MILLION *10 Cheerios $107 YouTube Views Price Per YouTube View Twitter followers "GRACIE" +1,846 Price Per YouTube Like $22074 Facebook Likes Price Per Engagement $105152 +3,379 4.8 MILLION DANNON YouTube Views ÕIKOS Price Per YouTube View Twitter followers 83° "THE SPILL" +291 Price Per YouTube Like $31834 Facebook Likes Price Per Engagement $35714+11,676 #8 AXE 5.6 MILLION YouTube Views Price Per YouTube View Twitter followers $143 "MAKE LOVE, NOT WAR" +7,089 Price Per YouTube Like $99931 Facebook Likes Price Per Engagement 714924 +23,943 6.9 MILLION YouTube Views TOYOTA Price Per YouTube View $15 +8,042 Twitter followers "MUPPETS" Price Per YouTube Like $1091" Facebook Likes Price Per Engagement $6514 +19,312 8.6 MILLION #6 YouTube Views JAGUAR Price Per YouTube View Twitter followers "RENDEZVOUS" 93¢ +8,305 Price Per YouTube Like $37326 Facebook Likes Price Per Engagement $236407 +46,800 #5 9.4 MILLION YouTube Views AUDI Price Per YouTube View Twitter followers 85° "DOBERHUAHUA" +291 Price Per YouTube Like $97931 Facebook Likes Price Per Engagement $46720+11,676 O90 10.2 MILLION #1 sodastream YouTube Views set the bubbles free Price Per YouTube View Twitter followers "SORRY COKE & PEPSI" 39° +417 Price Per YouTube Like $273 09 Facebook Likes Price Per Engagement $13482 +13,344 #3 12.2 MILLION YouTube Views Price Per YouTube View Twitter followers 66° "WINGS" +9,731 Price Per YouTube Like $50085 Facebook Likes Price Per Engagement $244499+5,455 12.7 MILLION #2 YouTube Views UNDAI Price Per YouTube View Twitter followers 32° “NICE" +5,813 Price Per YouTube Like $262640 Facebook Likes Price Per Engagement $2531648 +21,011 Budweiser 38.2 MILLION YouTube Views Price Per YouTube View Twitter followers 21° "PUPPY LOVE" +9,087 Price Per YouTube Like $49 96 Facebook Likes Price Per Engagement $5264 +47,439 Budweiser is declared the winner! The brand with greatest return on investment via YouTube* *YouTube data as of 2/3/14 at 5:00pm SOURCES: YouTube, Twitter, Facebook * EverSpark Interactive Bright Ideas | Proven Results eversparkinteractive.com %23 -10 -20 -30 -40 50 40- 30- 20- 10-

Super Bowl Advertising Winners

shared by JMielcarek on Feb 10
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The impact of the 2014 Super Bowl ads on social media and YouTube, and calculated return on investment for the Top 10 participating brands.

Publisher

EverSpark Interactive

Designer

Jessica Mielcarek

Category

Business
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