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Social Media Infographic: LinkedIn vs. Facebook Advertising

ADVERTISING LinkedIn Ve. Facebook Which Should You Choose? Social media advertising allows you to laser-target ads to very specific audiences - but deciding which social media advertising platform would be best for your audience and goals can present a challenge. This infographic will provide you with important considerations for choosing between Linkedlin Ads and Facebook Advertising for your social media advertising campaigns. W MARKETING GOALS O KNOWN AUDIENCE DEMOGRAPHICS TARGET in AUDIENCE Companies/ Organizations Lead Generation Skills Geographic Location Linked Iu Awareness Job Titles Industries Because buying cycles are typically longer for B2B sales, social media advertising should be used for lead generation rather Direct Sales than direct sales. Linkedin Ads are recommended for reaching a B2B audience of professionals, offering • a variety of ways to target based on job function, seniority, industry and more. Linkedin Ads are best used for creating awareness of your company and services, as well as generating leads. ve. f O TARGET AUDIENCE MARKETING GOALS O KNOWN AUDIENCE DEMOGRAPHICS Geographic Ločation Consumers Lead Generation n Interests If you don't have ? enough information about your buyers consider developing your buyer personas to get a better idea of what motivates Facebook Awareness + their decisions to buy and how you can best target them. Direct Sales Lead Generation Interests Companies/ Organizations Geographic Location Awareness Job Titles Just like with Linkedin Ads, B2B brands should also focus on lead generatiom and awareness, rather than direct sales, for Facebook Direct Sales ad campaigns. Facebook Advertising can be used for reaching both a business and consumer audience, and offers several ways to target, such as Likes and interests (which may include their business interests and job titles). Facebook is recommended more for engaging consumers, though, and are a great way to increase direct sales (or, if you're a nonprofit, increase donations). A searchmojo Ta requesta quotie, call B00.99.930 xt er vist search-ajo.comhalen C2013, AI information in th documentt the property of Serch jo. ADVERTISING LinkedIn Ve. Facebook Which Should You Choose? Social media advertising allows you to laser-target ads to very specific audiences - but deciding which social media advertising platform would be best for your audience and goals can present a challenge. This infographic will provide you with important considerations for choosing between Linkedlin Ads and Facebook Advertising for your social media advertising campaigns. W MARKETING GOALS O KNOWN AUDIENCE DEMOGRAPHICS TARGET in AUDIENCE Companies/ Organizations Lead Generation Skills Geographic Location Linked Iu Awareness Job Titles Industries Because buying cycles are typically longer for B2B sales, social media advertising should be used for lead generation rather Direct Sales than direct sales. Linkedin Ads are recommended for reaching a B2B audience of professionals, offering • a variety of ways to target based on job function, seniority, industry and more. Linkedin Ads are best used for creating awareness of your company and services, as well as generating leads. ve. f O TARGET AUDIENCE MARKETING GOALS O KNOWN AUDIENCE DEMOGRAPHICS Geographic Ločation Consumers Lead Generation n Interests If you don't have ? enough information about your buyers consider developing your buyer personas to get a better idea of what motivates Facebook Awareness + their decisions to buy and how you can best target them. Direct Sales Lead Generation Interests Companies/ Organizations Geographic Location Awareness Job Titles Just like with Linkedin Ads, B2B brands should also focus on lead generatiom and awareness, rather than direct sales, for Facebook Direct Sales ad campaigns. Facebook Advertising can be used for reaching both a business and consumer audience, and offers several ways to target, such as Likes and interests (which may include their business interests and job titles). Facebook is recommended more for engaging consumers, though, and are a great way to increase direct sales (or, if you're a nonprofit, increase donations). A searchmojo Ta requesta quotie, call B00.99.930 xt er vist search-ajo.comhalen C2013, AI information in th documentt the property of Serch jo.

Social Media Infographic: LinkedIn vs. Facebook Advertising

shared by searchmojo on Mar 06
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When it comes to social media advertising, there are a variety of options available to you. If you’re trying to determine whether LinkedIn Ads or Facebook Advertising is the best social media advert...

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