
Small Business Optimism in 2011
SMALL BUSINESS OPTIMISM over 90% of micro businesses did not have to lay off employees in 2010 as a result of the recession Vistaprint STAFFING STATS 88% of micro businesses are planning on spending more money on marketing efforts than they did last year. nearly 75% will not be hiring in 2011. of those who said they would hire in 2011, 77% indicated they would be part- time positions only. 70% 60% of micro business owners believe they will make more $ in 64% plan to spend $ to expand their business, specifically around marketing and promotion. of micro business owners believe 2011 than 2010. small businesses as a whole are making cnds meet going to lead the economy back from recession, WHERE WILL THEY SPEND THOSE MARKETING 2011 54% didn't have to %24 How? get a part time job to make ends meet, but 32% have always worked another job in addition to running their business. DOLLARS? to set up or enhance a business website DEFINING SMALL/MICRO BUSINESS @SOCIAL MEDIA 34% of these businesses 1-10 employees primarily work out of home are expanding their use of social media (e.g. facebook, twitter, linked in) small/micro businesses in the US (in millions) 40% will explore social media or keep their social media presence the same make < $100,000 a year Source: data collected from over 750 micro business respondents via a Vistaprint customer survey done between 1/23/11 and 2/5/11. the bad news poob m. SMALL BUSINESS ΟΡΤIMISM over 90% of micro businesses did not have to lay off employees in 2010 as a result of the recession Vistaprint STAFFING STATS 88% of micro businesses are planning on spending more money on marketing efforts than they did last year. nearly 75% will not be hiring in 2011. of those who said they would hire in 2011, 77% indicated they would be part- time positions only. 70% 60% of micro business owners believe they will make more $ in 64% plan to spend $ to expand their business, specifically around marketing and promotion. of micro business owners believe 2011 than 2010. small businesses as a whole are making cnds meet going to lead the economy back from recession, WHERE WILL THEY SPEND THOSE MARKETING 2011 54% didn't have to %24 How? get a part time job to make ends meet, but 32% have always worked another job in addition to running their business. DOLLARS? to set up or enhance a business website DEFINING SMALL/MICRO BUSINESS @SOCIAL MEDIA 34% of these businesses 1-10 employees primarily work out of home are expanding their use of social media (e.g. facebook, twitter, linked in) small/micro businesses in the US (in millions) 40% will explore social media or keep their social media presence the same make < $100,000 a year Source: data collected from over 750 micro business respondents via a Vistaprint customer survey done between 1/23/11 and 2/5/11. the bad news poob m. SMALL BUSINESS ΟΡΤIMISM over 90% of micro businesses did not have to lay off employees in 2010 as a result of the recession Vistaprint STAFFING STATS 88% of micro businesses are planning on spending more money on marketing efforts than they did last year. nearly 75% will not be hiring in 2011. of those who said they would hire in 2011, 77% indicated they would be part- time positions only. 70% 60% of micro business owners believe they will make more $ in 64% plan to spend $ to expand their business, specifically around marketing and promotion. of micro business owners believe 2011 than 2010. small businesses as a whole are making cnds meet going to lead the economy back from recession, WHERE WILL THEY SPEND THOSE MARKETING 2011 54% didn't have to %24 How? get a part time job to make ends meet, but 32% have always worked another job in addition to running their business. DOLLARS? to set up or enhance a business website DEFINING SMALL/MICRO BUSINESS @SOCIAL MEDIA 34% of these businesses 1-10 employees primarily work out of home are expanding their use of social media (e.g. facebook, twitter, linked in) small/micro businesses in the US (in millions) 40% will explore social media or keep their social media presence the same make < $100,000 a year Source: data collected from over 750 micro business respondents via a Vistaprint customer survey done between 1/23/11 and 2/5/11. the bad news poob m. SMALL BUSINESS ΟΡΤIMISM over 90% of micro businesses did not have to lay off employees in 2010 as a result of the recession Vistaprint STAFFING STATS 88% of micro businesses are planning on spending more money on marketing efforts than they did last year. nearly 75% will not be hiring in 2011. of those who said they would hire in 2011, 77% indicated they would be part- time positions only. 70% 60% of micro business owners believe they will make more $ in 64% plan to spend $ to expand their business, specifically around marketing and promotion. of micro business owners believe 2011 than 2010. small businesses as a whole are making cnds meet going to lead the economy back from recession, WHERE WILL THEY SPEND THOSE MARKETING 2011 54% didn't have to %24 How? get a part time job to make ends meet, but 32% have always worked another job in addition to running their business. DOLLARS? to set up or enhance a business website DEFINING SMALL/MICRO BUSINESS @SOCIAL MEDIA 34% of these businesses 1-10 employees primarily work out of home are expanding their use of social media (e.g. facebook, twitter, linked in) small/micro businesses in the US (in millions) 40% will explore social media or keep their social media presence the same make < $100,000 a year Source: data collected from over 750 micro business respondents via a Vistaprint customer survey done between 1/23/11 and 2/5/11. the bad news poob m. SMALL BUSINESS ΟΡΤIMISM over 90% of micro businesses did not have to lay off employees in 2010 as a result of the recession Vistaprint STAFFING STATS 88% of micro businesses are planning on spending more money on marketing efforts than they did last year. nearly 75% will not be hiring in 2011. of those who said they would hire in 2011, 77% indicated they would be part- time positions only. 70% 60% of micro business owners believe they will make more $ in 64% plan to spend $ to expand their business, specifically around marketing and promotion. of micro business owners believe 2011 than 2010. small businesses as a whole are making cnds meet going to lead the economy back from recession, WHERE WILL THEY SPEND THOSE MARKETING 2011 54% didn't have to %24 How? get a part time job to make ends meet, but 32% have always worked another job in addition to running their business. DOLLARS? to set up or enhance a business website DEFINING SMALL/MICRO BUSINESS @SOCIAL MEDIA 34% of these businesses 1-10 employees primarily work out of home are expanding their use of social media (e.g. facebook, twitter, linked in) small/micro businesses in the US (in millions) 40% will explore social media or keep their social media presence the same make < $100,000 a year Source: data collected from over 750 micro business respondents via a Vistaprint customer survey done between 1/23/11 and 2/5/11. the bad news poob m.
Small Business Optimism in 2011
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