The Savior Tool For Your Business

The Savior Tool For Your Business Recent benchmark studies reveal that CRM applications account for: SALE Revenue increases of up to 41% per sales person Decreased sales cycles of over 24% Lead conversion rate improvements of over 300% Customer Retention improvements of 27% Decreased sales and marketing costs of 23% Improved profit margins of over 2% CRM makes the custome feel "CRM is not part of a business appreciated: While social networking allows businesses to use formal, predefined responses, social CRM gives businesses the ability to send routine messages to both existing customers and prospective clients, which makes it a very effective way of forming an interactive bond that is both appealing and engaging strategy; CRM is the business strategy." Claudio Marcus Research director at Gartner in 3 3 areas where social CRM can be useful for small businesses: SALE Marketing Customer service Sales Social sales research and prospecting, social sales collaboration Idea management, market research, one-on-one support, service customer feedback, listen-and- respond service new product/services launch, social campaigns, social event networking, public relations, branding References: www.gartner.com www.smallbizcrm.com www.cosmoscrm.com