The rise of online video in 2014

THE RISE OF WEB VIDEO VIDEO STATS FOR 2014 BY MOOVIEMAKERS 187,000,000 Number of Americans who watched online video in March 2014 46,600,000,000 Number of videos watched by Americans in March 2014 17 hours Average time spent watching online video in March 2014 by Americans 93% of marketers now use video in their campaigns Marketers who use video 90% of consumers now watch online video Consumers who watch video VISITORS WHO VIEW PRODUCT VIDEOS ARE 85% MORE LIKELY TO BUY THAN VISITORS WHO DO NOT. ENTER QUOTE AUTHOR 174% According to Retail Touchpoints, the Step2 Company found that shoppers who viewed video were 174% more likely to purchase than viewers who did not. 69% Internet video traffic will be 69% of all global consumer Internet traffic in Ž017. 64% Retail site visitors who view video stay two minutes longer on average and are 64% more likely to purchase than other site visitors. EMARKETER SENIOR ANALYST JEFFREY GRAU CHARACTERIZES THE BENEFITS OF VIDEO AS INCLUDING "...A LOWER NUMBER OF ABANDONED SHOPPING CARTS, REDUCED RETURN RATES, AND HIGHER SALES." JEFFREY GRAU 144% Internet Retailer reports that shoppers who viewed video on Stacks and Stacks product pages were 144% more likely to add to cart than other shoppers. Copyright mooviemakers