The Rise of Mobile

THE RISE OF MOBILE Mobile phone sales have skyrocketed in the past decade due to significant advances in technology and new innovative trends in the market. Web devices have begun to reshape every aspect of our society. Understanding the impact that phones have in our world can give perspective on the accomplishments of techonology as well as a prospective outlook towards the future. There are currently more than 6 billion mobile subscribers, equating to more than 87% of the world population. Growth is led by China and India which now account for over 30% of world subscriptions. TITETITITITET Mobile device sales rose in 2011, with smartphones showing the strongest growth. Nokia remains the number one handset manufacturer, but Samsung is the leading smartphone hardware vendor. Android is now the top smartphone operating system. INDROID Powering more than 250 million devices, the Android OS runs on half of all smartphones shipped, with a user base increasing by 700,000 subscribers each day. There are now more than 1.2 billion mobile web users worldwide. 1.2 BILLION Mobile devices account for 8.49% of global website hits. PC's 75% In the US, 25% of internet users are mobile only. 25% MOBILES LOLOMGBRBCYALMAOILY OICROFFLECOPTERSOLBB THNKSTY DILLIGASAO AFKNUBMANA1337BOTSK KFXOX0143 OTSASLAE 8 trillion text messages were sent in 2011. TRILLION ORLYPZPPLZTLMEBCAQ Google accumulates $2.5 billion in annual revenue from mobile advertising. TOP US MOBILE AD NETWORKS BY REVENUE 0OGLE $2,500,000,000 MILLENNIAL MEDIA APPLE YAHOO! MICROSOFT JUMPTAP Mobile ad spending amounted to $3.3 billion in 2011 and is predicted to be $20.6 billion in 2015. PayPal Paypal expects to see $7 billion in mobile payment volume in 2012. WHAT DO CONSUMERS USE THEIR MOBILE PHONES FOR? Japanese consumers are still more advanced in mobile behavior, using web, apps, email and more. US and Europeans text and play games more. The most popular mobile web destinations are news, weather reports, social networking, search information, and maps. US consumers prefer mobile browsers for banking, travel, shopping, local info, news, video, sports and blogs. US mobile users prefer apps media, maps, and music. for games, social Mobile searches have quadrupled in the last year. For many items, 1 in 7 searches is now sent from a mobile device. YAHOO! Google 71% of smartphone users that see a captivating TV, press, or mobile advertisement will immediately do a mobile search. Aachrichten Over 300,000 apps have been developed in the past 3 years. Apps have been downloaded 10.9 billion times. 500 300,000 Sources: • http://news.cnet.com http://techcrunch.com o http://mobithinking.com Contact us: Infographic designed by: Website: www.trinitydigitalmarketing.com Phone: 1-866-671-7576 TrinityDigital Marketing Email: [email protected] Twitter: TrinityDM Di