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Print Is Big - US and Worldwide Industry Statistics

PRINT IS BIG MUSIC INDUSTRY PRINT VIDEO GAME INDUSTRY $67 Billion $33 Billion INDUSTRY $640 Billion US. AND WORLDWIDE INDUSTRY STATISTICS ONLINE ADVERTISING INDUSTRY $47 Billion 45 TRILLION PAGES are printed annually and drives $3.8 Trillion in related services 28 MILLION Business Cards ARE PRINTED DAILY AUTO INDUSTRY $432 Billion Handing out 2,000 BUSINESS CARDS will give you an average 70% A. Citizen 111 Main Street San Mateo, CA 94402 JUNK MAIL is green too 2.5% increase in business U.S. PRINT INDUSTRY profits were up every quarter in 2010 & 2011 of today's ads and direct mail are printed on recycled paper of the power used to produce paper in the U.S. is supplied by 60% ON-SITE RENEWABLE ENERGY SOURCES Business printing grows at 6.8% annually worldwide PRINT IS GREEN ONLY 11 OF CUT FOREST TREES are used by the paper industry 51.5 MILLION TONS OF PAPER WAS RECOVERED FROM RECYCLING IN 2010 Enough to fill the Empire State building 124 times SPAM FACT: email There are more forests in the U.S. today than there were 50 years ago WASTES 33 BILLION KILOWATT HOURS ANNUALLY equivalent greenhouse emissions to 3.1 million cars using 2 billion gallons of gas THE PAPER INDUSTRY Plants three times more trees than it cuts FACT: Reading a newspaper instead of online news produces 20% less CO? "To address climate change, WE MUST USE MORE An average person wastes 2.4X more electricity powering a single computer than on the energy used to produce the paper they use in a year WOOD, NOT LESS. Using wood sends signals to the marketplace to grow GREENPEACE Dr. Patrick Moore, Co-founder $ 2011 96% more trees." of news reading is still in print FORESTRY IS THE MOST SUSTAINABLE of all new energy and materials industries 87.1 Billion monthly printed page views 3.5 million jobs in the United States DEPEND ON ADVERTISING MAIL PRINT Direct mail increased U.S. company sales $702 BILLION DRIVES COMMERCE in 2010 DIRECT MAIL FROM 2004 DIRECT MAIL MARKETING RESPONSE RATES brings in U.S. ADVERTISERS SPEND $167 PER PERSON ON DIRECT MAIL 78th UP 14% $167 TO EARN $2,095 WORTH OF GOODS SOLD EMAIL MARKETING RESPONSE RATES A 1,300% RETURN DOWN 57% of donations for non-profits You will read this 10-30% FASTER ON PAPER 80% OF HOUSEHOLDS READ OR BROWSE THEIR ADVERTISING MAIL 1 MILLION PRINTERS are manufactured daily (consumer and commercial) 24% share print articles 0000TÛÛ P 23% save print articles PRINT 50% 2017 Projected IS SOLD ONLINE Percentage of 30% % PRINT ORDERS BEING PLACED ONLINE 2014 Projected THROUGH PRINT SERVICE Sources: PROVIDERS' WEBSITES MCAfee InfoTrends / CAP Ventures WhatTheyThink paperrecycles.org The Design Inspiration Direct Marketing Association Printing Industries of America International Data Corporation 18% 2011 presented by кееn Nieman Foundation for Journalism at Harvard Promotional Products Association International Rediscover Print (Printing and Imaging Association of Georgia Educational Foundation) % revolutionizing print commerce wWW.KEENPRINT.COM – WWW.RETHINKPRINT.BIZ Statistics deeméd reliable at the time of publishing. 2001 LEARN MORE: WWW.PRINTISBIG.COM ND 02012 Keen Systems, Inc. Lincenced under Creative Commons Attribution-NonCommercial-NoDerivs 00000 00 00000 00 30000 00 30000 00 BUSINESS CARDS PRINTED EVERY YEAR, WHEN STACKED, WOULD REACH TO THE MOON AND BACK

Print Is Big - US and Worldwide Industry Statistics

shared by keensys on Mar 30
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Printing plays a significant role in the U.S. and Worldwide economies. Despite the myths you may have heard, print is big, print is green and print is here to stay. This is a collection of facts and ...

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