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The Power of Signs

SIGNS ON THE CHEAP THE POWER OF SIGNS Whether its a yard sign or a huge 10ft banner, signs are much more than words on a board. The actual impact signs have on people is surprising. THE BIGGER THE BETTER 49% of people say they drove by a store because the sign was too small or hard to read SOLD CHEAPEST FORM TRAFFIC GENERATORS 76% OF ADVERTISING of shoppers say they enter a store because a sign caught their interest on a cost-per-impression basis. Based on a study by The Small Business Administration 75% of aenage's THE X MOTEL of women say they shop in a new store based solely on the sign design purchase decision is based soley on the an item's display sign ATTENTION TO DETAIL a hotel that replaced the M in “MOTEL" on it's external sign was able with a to charge 70% more for rooms MONEY MAKER small businesses 32% sales that invest increase in an within outdoor 2 years sign see a IGNORING THEM CAN BE FATAL Within 2 years 13,627 people who ignored stop signs died of a fatal car crash CAPTURE MINDSHARE 79% of consumers remember a a business solely from its sign

The Power of Signs

shared by Signlover23 on Aug 21
An unique view on the actual impact of signs and why having signs on for your business is so important




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