Most Talked about Olympic Sponsors Part 3

Most Talked about Olympic Sponsors StrategyOne's analysis of the conversation surrounding the Worldwide Olympic Partners during the Summer Games July 27th-August 12th StrategyOne Top Companies Most Online Conversations 146,377 Celebrities like Maroon 5 singer Adam Levine joined othěrs on twitter in expressing confusion about McDonalds Adam Levine @adamlevine McDonald's continues to be the "official restaurant of the Olympics." That will never make sense to me. Olympic sponsorship 30,790 Through videos and apps, Samsung helped Olympic fans get "Behind the Scenes" 39,111 Coca-Cola's Olympic campaigns included event sponsorships, YouTube videos, and Olympic-style cans leading to steady conversation throughout the Games the Olympics Coca-Cola SAMSUNG Most Blog Coverage Most Tweets More people blogged about the Samsung GALAXYSI Coke's Beatbox Pavilion, music app, and Olympić song encouraged users to "Move to the Beat" than any other product Coca-Cola 136,171 30,374 VISA SAMSUNG Coca-Cola 2,764 | 6,364| 2,732 VISA 19,588 Olympic Viewership Final Figures http://marquee.blogs.cnn.com/2012/08/13/olympics-closing-ceremony-a-ratings-win/ More than 219 million Americans watched the There were over Olympic Games 5,535 hours of Olympic broadcasting =3mil NZ