Marketing Trends Part III

Marketing Trends GENERATION Y Gen Y includes an estimated 70 Million Americans who are entering the working class. Marketers need to recognize this new segment and develop relevant marketing strategies Gen Y Gen X Gen Y spend an estimated $20 Billion a year on online purchases Baby Boomers HEY! DID YOU HEAR. amazon.com More than 50% of Generation Y share information about interesting products with their friends www 45% of Gen Y have internet on their mobile devices 90% of Gen Y have a personal computer SELECT MARKETING FINDINGS With the globalization of products and services marketers need to create strategies for international marketing Marketing Research will always hold more weight than Online Analytics Google facebook + W WORDPRESS = 24 PLANS RESEARCH Inbound marketing has become an essential part of marketing plans Marketing efforts must be integrated, cross channel marketing is the way of the future You Tube The Future Bē ebY MSS Infographics SOURCES: Nielsen, Hubspot, AMA, Print in the Mix, homebusinessmag.com RESEARCH BY: Chris Koehler DESIGN BY: Nina Simmons ||