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Local business listings for restaurants, cafes and nightlife

LOCAL BUSINESS LISTINGS FOR: RESTAURANTS, CAFES AND NIGHTLIFE WHY ARE LOCAL LISTINGS IMPORTANT? 46% of customers want to be able to make reservations online. 52% of people say they are likely to order takeout or delivery online. 67% of people ages 18-65 say they are likely to look up locations or directions online. 80% of diners want to see a menu before they eat at a restaurant. 62% of diners reported that they would be less likely to choose a restaurant if they can't read the menu online. 84% of diners look at more than one restaurant before choosing. yelpas 00000 One study found that Yelp is the most popular place to find restaurants, both in terms of its average page listing during a search (3.3), and the percentage of searches returning Yelp pages (97%). 00000 WHAT ARE PEOPLE LOOKING FOR? 10 20 30 40 50 60 70 80 90 PRICES 90% TYPE OF FOOD 86% SPECIFIC 84% MENU ITEMS LOCATION 83% BROADLY 78% VARIED MENU AVAILABILITY OF SPECIAL 58% OFFERS Kendall College Sources: issuu.com/syscoem/docs/your_digital_identity_2015v2 www.searchinfluence.com/2012/03/impactful-restaurant-review-directories/ www.statista.com/statistics/226099/us-consumers-choice-in-restaurant/ CHICAGO • UNITED STATES OF AMERICA

Local business listings for restaurants, cafes and nightlife

shared by matthewzajechowski on Sep 10
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Kendall College has put together a guide that covers why it is important to optimization local business listings for restaurants, cafes and nightlife establishments. They cover why the local listings...

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