Transcript

Innovative B2B Selling

SOCIAL SELLING AN INNOVATIVE PRACTICE OF DIRECTLY ENGAGING PROSPECTS ON SOCIAL NETWORKS TARGETING PROSPECTING ENGAGING Interacting with prospects and clients on a peer level to establish credibility. Pinpointing Identifying key decision makers and prospective clients and the best time reaching out to their "human side". to approach them. SUPERIOR TARGETING TARGETING CRITERIA SOCIAL DATA PROVIDERS Company location Company size Company industry TRIGGER EVENTS Trigger events are important signals that reveal the impending changes at the prospect's organization that would lead to opening of new opportunities. PERSONALIZED PROSPECTING AVAILABLE INFORMATION SOCIAL DATA PROVIDERS First name, Last name Title, position Contact information Company information PERSONALIZATION News | Status updates Communication level Experience & Education Skills & Expertise Common connections Groups and interests There's a huge amount of information beyond what traditional data vendors provide, which makes possible creating a complete personal profile for each prospect. MORE EFFECTIVE ENGAGEMENT E- MAIL MARKETING TELEMARKETING SOCIAL SELLING It requires at least 20 emails to achieve a single click through. 8 out of 10 prospects It takes at least 6 to 8 calls to reach a high level prospect. do engage on a peer level. $30.00 MINIMUM COST MINIMUM COST MINIMUM COST PER ENGAGEMENT: S25.00 PER ENGAGEMENT: S 10.00 PER ENGAGEMENT: Sergey Gusarov B2B Social Selling and Marketing I'll be glad to hear from you to discuss your experience and opportunities with social selling and other innovative B2B sales practices. Consultant Experienced Social Selling and Business Development professional with a strong background in B2B sales and Internet marketing. Please feel free to contact me at your convenience. sgusarov@yahoo.com in linkedin.com/in/svgusarov socialsellsb2b.blogspot.com

Innovative B2B Selling

shared by sgusarov on Feb 26
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An innovative practice of prospecting, targeting and engaging clients [INFOGRAPHIC]

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Sergey Gusarov

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