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Infographic: Online Shopping Habits Men vs. Women

ecommerce-platforms.com presents Online Shopping Habits Women vs Men Women Men The Online shopping experience has to be social and comprehensive Want their shopping experience simple and straightforward 1CLICK Tend to purchase when the need is immediate Shop based on future needs More selective and more likely to buy a product that fits all of their requirements Stop shopping after they find the first workable product Thisd work More likely to spend money on themselves Buy gifts for others too Tend to think logically when making purchase decisions Make impulse purchases Less interested in discounts, deals, or out-of-season sales More responsive to marketing emails, coupons and sales SALE More receptive to other people's opinions Like to research products before purchasing A***** Need detailed product descriptions, feature comparisons to other similar products, and customer reviews Need online chat feature, discussion forums, high-quality visuals, customer reviews Purchase via laptop 82% 85% Bought a product or service using their smartphones 34% 45% Want the best price available SALE 77% 74% Say the item they purchased was on sale 74% 57% Use coupons 20%OFF 34% 26% First saw their most recent online purchase in an email from a store 14% 8% First saw their most recent purchase while surfing online 26% 33% Care about free shipping 60% 60% Scanned a barcode 85% 91% Bought electronics via mobile Bought food & drinks via mobile 8% 27% 8% 13% MOVIE THEATER Bought movies and events tickets on mobile Bought digital content on mobile АPP 11% 23% 20% 30% Resources http://ecommercerules.com/male-shopping-gabits-versus-female-shopping-habits/ http://www.moneycrashers.com/men-vs-women-shopping-habits-buying-decisions/ https://www.custedge.com/the-myth-of-the-mansumer-men-women-display-similar-shopping-habits/ http://www.ipost.com/blog/email-marketing/his-and-hers-gender-specific-online-shopping-habits/ http://smallbiztrends.c om/2013/08/male-vs-female-shopping-behavior-survey.html http://www.therakyatpost.com/business/2015/05/13/women-buy-gifts-for-others-when-shopping-online/ https://www.marketingmag.com.au/news-c/younger-women-shop-older-women-spend-study/ http://www.details.com/blogs/daily-details/2014/08/how-men-shop-online-2014.html https://website-designs.com/online-marketing/what-reaches-and-motivates-men-to-buy-2/ http://smallbusiness.foxbusiness.com/biz-on-main/2012/01/04/if-want-to-sell-online-target-women/ http://www.redstage.com/2012/07/25/online-buying-behavior-the-difference-between-men-and-women/ http://zeendo.com/info/gender-differences-in-mobile-phone-use-and-social-media-apps/ presented by ecommerce-platforms.com Designed by Daniel Campos Lozada *......... -----.----- --

Infographic: Online Shopping Habits Men vs. Women

shared by rancea on Jul 15
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An online store owner will examine their customer data in order to find news ways to grow their business, and better ways to target customers. Mostly they will look at stats on certain purchasing grou...

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