Infographic: How to Perfectly Optimize Your Website for Google?
dci How to Perfectly Optimize Your Website for Google? ilu WHY GOOGLE? G Y! Google Bing Yahoo 92.19% 2.61% 1.85% Baidu Yandex RU DuckDuckGo 1.21% 0.55% 0.54% GOOGLE SEARCH DATA ww. The volume of Google searches grows by roughly 3.5 billion 40,000 searches per day queries per second 10% every year TYPES OF SEARCH RESULTS Knowledge Graph Panel Local Search Featured Snippet Organic OPTIMIZATION FOR LOCAL SEARCH RESULTS "4 in 5 consumers use search engines to find local information" Ensure that the site is fully mobile -friendly 30% 76% Nine out of ten smart By 2021, mobile devices will influence more than $14 trillion in local of mobile searches of Local searches phone users conduct local are location- result in a phone call searches on their devices related sales Build backlinks from relevant and high-authority local sites Focus on location-specific keyword optimization "Near me" or "close by" type searches grew by more than 900% over the last two years Add address to the footer with 4 relevant Schema/Markup Improve search visibility with Google My Business Listings O 32% of people clicked on Google Maps results while Google My Business Listings others clicked on organic results/paid ads O 86% of people look up the location of a business on Google Maps OPTIMIZATION FOR FEATURED SNIPPET RESULTS "Content with featured snippets can get 2X higher CTR" "Though you're not in the #1 position, 70% of snippets come from sites that aren't in the #1 position" “8.6% of all the clicks on SERPS go to snippets" Types of featured snippets & its optimization 1 Paragraph List Table They usually answer questions The following content is fit for This type of result is used for: that start with: Listicle format: • Data points • Pricing or rate charts • Comparison charts • Conversion charts • Recipes • What is.? • Who is.? • Guides • Where is.? • How-to • Why is..? • Step-by-step instructions Structure the content in a table or chart format using appropri- Add the question in a subhead- ing (with
