India dominates Social Media Week conversation

SOCIAL MEDIA Independent SOCIAL research by MEDIA Bell Pottinger on WEEK WEEK IN NUMBERS As Social Media Week comes to an end around the world, Bell Pottinger Wired, a leading international digital consultancy, reviews all online conversations generated by SMW14 across 11 cities, including London, Los Angeles and Mumbai. Online conversations 120,217 458 news articles 119,490 conversations tweets 260 blog posts forum threads Countries by share of voice USA 18.9% India 39.3% UK 10.4% Australia 5.9% Top events by city Chicago: #SMWChicago Opening Night Party 193 Mentions 2.81% Johannesburg: #SMWDisrupt From Beginner To Boss 241 Mentions 2.65% Berlin: #YSM Why Social Media 44 Mentions 1.41% LA: London: Miami: #LarryKingCon Let's Get Larry King Trending on Vine 462 Mentions 6.68% #SocialRecruiting Social Recruiting Is Already Here 367 Mentions 2.81% #CLSMW Country Line's daily contest 248 Mentions 5.% Mumbai: Rome: Rotterdam: #SMWYSSB Speed Blogging #Twitter4Brands Twitter360 122 Mentions #SMBattle Start Up vs Expert & Tweetathon 323 Mentions 574 Mentions 3.27% 2.41% 1.34% Sydney: #SMWContent Deconstructing Great Content 119 Mentions 1.76% Top news sources informazione.it - 24 articles bignewsnetwork.com-5 articles adnkronos.com -4 articles businessinsider.com - 4 articles kansascity.com - 4 articles Top blog sources SOCIAL Fw G TN MEDIA WEEK socialmediaweek.org meridiananotizie frankwatching.com gizmodo.it blogs.technet.com SMW14 Twitter reach 705 million people 120,217 50,521 tweets users * SMW14 hashtag reached 40.8m By gender 39.2% 60.8% Top hashtags %23 %23 %23 %23 %23 smwmumbai - 36.98% - 44,187 mentions smwldn - 11.13% - 13,303 mentions smw14 - 10.7% - 12,781 mentions smwrme - 8.33% - 9,950 mentions smwsyd - 6.32% -7,556 mentions Most retweeted RT Watching Jonathan Foster Priceless, KLM hat das Design ihres USB-Sticks nicht so ganz richtig bedacht. #smwberlin managing Editor of #Cortana #SMWLA 509 Estimated Tweets Estimated 420 Tweets by Nina Schattkowsky by Sonny %23 RT This coolest #Skype pods at #SMWLA this is the future of#VideoChat Estimated 293 Tweets by Sonny Most influential tweeters SOCIAL dift central MEDIA WEEK @socialmediaweek @GarethCliff @Raheelk @Socialbakers @Twitter Bell Pottinger www.bell-pottinger.com [email protected] t:+44 20 3772 2660 @BPWired