I Am a PR Pro: Here’s Why I’m Not Concerned About AI Taking My Job

I Am a PR Pro : Here's Why I'm Not Concerned About AI Taking My Job The startlingly fast adoption of ChatGPT across various sectors has inspired an intriguing amount of discussion about the future of the various marketing professions . Essentially , will Al , ChatGPT , and their ilk put copywriters out of work ? But pitch writing is just a small part of PR . The industry's true value is rooted in uniquely human abilities like relationship - building , and that's why I am in no way concerned about Al taking my job . In fact , Al is actually helping my colleagues and I do our jobs more effectively . Check Out the New MTC Podcast . For more such updates , follow us on Google News Martech News Turns out the answer is no , at least not yet . According to Al experts and editorial directors , the technology isn't quite smart enough to replace a seasoned copywriter . However , the same cannot be said about certain entry - level positions , especially in my industry : public relations . I'll admit that I was a bit shocked when a colleague introduced me to the language capabilities of tools Like CopyAl . Thankfully , my colleague also explained how to use these tools to my advantage , and I've been implementing this advice on a nearly daily basis ever since . lli www.martechcube.com