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How to make your website ready for online marketing?

2016: Welcome Digitalization Is Your Website Ready for Online Marketing? Checklist Content Optimization • Let your content do all the talking! • Create content for users first and then for search engines. •It should be RELEVANT to users query and should answer all their questions. 25% Upload robots.txt & sitemap.xml :> Submit them in Google Web-masters Amplify Loading Time • Site Speed affects Page Rank and longer the loading time higher the bounce rate so it will affect the customer's RESPONSE fo your web-site. Below 1 second = perfect 1-3 seconds = above ăverage 3-7 seconds = average 7+ seconds = very poor Ísec delay in page load time leads to: 11% less page views 16% decrease in customer satisfaction 7% less conversion Grow Multi-Dimensionally •Online Marketing is not 1-Dimensional! •Develop an INTEGRATED APPROACH to serve your buyer personas in a better way. •Hunt for fools & follow the trend that could help flourish your business. in SOCIAL MEDIA > Spread the Word! > Do include Social Media Buttons on your Web-Site. Amount Spent in Social Media Advertisement(2015) = $30 billion You Tube PAID ADVERTISEMENT > Get paid traffic on web-site untill you come up organically. > Čreate a landing page to convert your visitors into customers & optimize campaign for mobile. 52% Paid Clicks are on Mobile Device EMAIL MARKETING > If you don't keep in touch with consumers, they won't come back. > A simple 'special offer' mail can help you stay connected and maintain the relation with your customers. People checking E-Mails on SmartPhones » 50% |Keep an Eye on every Movement • Your Web-Site must include all tracking codes. • With this you can MONITOR all the activities of visitors, starting from the point they land on your web-page. • This statistics will help you develop new strategies to work on. GOOGLE ANALYTICS Adwords Conversion Code Remarketing Code Facebook Pixel Code Twitter Analytics Code Nivida.in powered by Piktochart I make information beautiful

How to make your website ready for online marketing?

shared by NividaWebSolutions on Jan 26
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Here is the checklist on how to optimize your website and what are the other ways to flourish a business on web.

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