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How do you measure up against your competitor?

THE BOOKKEEPERS R US HOW DO YOU MEASURE UP AGAINST YOUR COMPETITORS ? HERE ARE THREE WAYS TO COMPARE YOUR FRANCHISE AGAINST YOUR PEERS , AND WHY THEY MATTER . REVENUE Choose a competitor that's in your field , within your geographic location ( or similar ) , with the same years in business and of a similar size . Then compare your revenue . M 100 COGS ( COST OF GOODS SOLD ) AS A PERCENTAGE OF REVENUE Cost of goods sold is how much money it costs you ( equipment , staffing , supplies ) to create and sell your products and services to your customers . EXPENSES AS A PERCENTAGE OF REVENUE This one is a no - brainer . If you are spending more than your competitor and getting the same revenue , your rate of expenses to revenue will be higher . REVENUE WANT MORE INFORMATION ? CALL US NOW 1 ( 323 ) 412-7023 Direct Line 1 ( 323 ) 248-8807 Office 1 ( 888 ) 320-3688 International 1 ( 323 ) 268-8514 Fax LOCATION 4210 EAGLE ROCK BLVD . LOS ANGELES , CA 90065 EMAIL [email protected] www.thebookkeepersrus.com

How do you measure up against your competitor?

shared by chstrsctt82 on Aug 03
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As a small business owner, this is critical to your survival. Because franchises often operate on tighter margins, knowing where to pull back on certain expenses or where to negotiate harder.

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