
How Content Marketing + Social Media = Killer SEO
How Content Marketing, Social Media & SEO
WORK TOGETHER FOR GREAT RESULTS
1. IT ALL STARTS WITH CONTENT
TYPES OF CONTENT
Blog posts Website copy
Articles Product descriptions
Videos Ebooks
Infographics Digital magazines
Whitepapers Podcasts
Webinars Research reports
Slideshows Case studies
Images Enewsletters
Reviews
2. CONTENT DISTRIBUTION
Your blog
YouTube
Company website
Podcasts
Other blogs
Google+
Publications
LinkedIn
Facebook
Press Releases
Pinterest
Email
Twitter
3. DO PEOPLE LIKE IT?
QUALITY INDICATORS
+1s
Subscribes
Shares
Views
Likes
Votes
Comments
Mentions
Retweets
Links
SOCIAL SCORES
QUALITY
322
NOT QUALITY
024
VISITORS
4. Those who like your content will visit your site.
I LIKE QUALITY CONTENT
SEARCH ENGINES
GOOGLE
YAHOO
BING
5. Search engines see that people like your content & reward you.
socks for my cat
RESULTS:
1. CAT SOCKS
2. KITTEN MITTENS IMPROVED RANKING
3. SOCKS THE CAT
4. CAT SHOES
YOUR WEBSITE How Content Marketing, Social Media & SEO WORK TOGETHER FOR GREAT RESULTS IT ALL STARTS WITH CONTENT TYPES OF CONTENT Blog posts Website copy Articles Product descriptions Videos Ebooks Infographics Digital magazines Your blog YouTube Whitepapers Podcasts Company website Podcasts Webinars Research reports Other blogs Google+ Slideshows Case studies Publications Linkedin Images Enewsletters Facebook Press Releases Reviews Pinterest Email Twitter @RT 3. DO PEOPLE LIKE IT? QUALITY INDICATORS +1s Subscribes Shares Views SOCIAL SCORES Likes Votes Comments Mentions QUALITY NOT QUALITY Retweets Links 3 2 2 VISITORS I LIKE QUALITY CONTENT Those who like 4. your content will visit your site. SEARCH ENGINES GOOGLE YAHOO BING socks for my cat RESULTS: Search engines see that 5. people like your content & reward you. 1. CAT SOCKS 2. KITTEN MITTENS IMPROVED RANKING 3. SOCKS THE CAT 4. CAT SHOES YOUR WEBSITE Yadept MARKETINGADEPT.COM CONTENT DISTRIBUTION
How Content Marketing + Social Media = Killer SEO
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