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How Big is Australian Daily Deals Industry

How big is the Australian Daily Deal industry How big is Australian Daily Deal Industry $1000M $600M $498M 2011 2012 2015 The number of group buying sites has grown four-fold in the past six months from 20 sites to more than 80 sites Travel deals now account for 24% of total market revenue making it the largest deal category of shoppers who use daily deals 44% return to the merchants that provide the offers. of daily deal buyers were already customers of the merchant offering a discount 44% 26% were infrequent customers either had never heard of the merchant or hadn't 29% bought from them before. of businesses cited customer 58% acquisition as the top reason for liking daily deals. $$$$ 77% 8.1% of deal buyers spent more of businesses said they than the deal's value would offer another daily deal Market Share of Australian Leading Daily Deal Companies Other 15% livingsocial 25% Our Deal 7% copeen GROUPON Scoopon 10% 17% spreets 14% cudo 13% MILK VS +++ VS 72% 18% 31% 2% 72% of Australian Deal buyers prefer to watch entertainment shows as compared to 18% participating in sports activities. Fast Food Deals (market share of 31%) are more popular in Aussies than healthy meal deals with share of only 2% VS VS 67% 31% 80% 10% Australians love eating in restaurants. 67% of dining deals sold are "eating in restaurant" deals . Take away food deals are only 31%. Pizza is the most popular choice in takeaway meals deals, heavily outweighing healthy options by 8 to 1. VS VS 42% 58% 3 NSW residents are almost Number of Massages deals sold are 42% of all other beauty three times more likely to dine out than Melbournians. treatment deals ompetitions Designed and Compiled by - Sources analysis-living-social-is-now-australias-biggest-daily-deals-site&catid=64:business<emid=97 -preferences-for-entertainment-and-education-over-sport&catid=11:deal-news<emid=35

How Big is Australian Daily Deals Industry

shared by VisualGraphic on Jan 14
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How big is the daily deal industry in Australia and were is it heading? We’ve crunched the numbers and put together this interesting infographic on the Future of Daily Deals in Australia.


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