How Big is Australian Daily Deals Industry

How big is the Australian Daily Deal industry How big is Australian Daily Deal Industry $1000M $600M $498M 2011 2012 2015 The number of group buying sites has grown four-fold in the past six months from 20 sites to more than 80 sites Travel deals now account for 24% of total market revenue making it the largest deal category of shoppers who use daily deals 44% return to the merchants that provide the offers. of daily deal buyers were already customers of the merchant offering a discount 44% 26% were infrequent customers either had never heard of the merchant or hadn't 29% bought from them before. of businesses cited customer 58% acquisition as the top reason for liking daily deals. $$$$ 77% 8.1% of deal buyers spent more of businesses said they than the deal's value would offer another daily deal Market Share of Australian Leading Daily Deal Companies Other 15% livingsocial 25% Our Deal 7% copeen GROUPON Scoopon 10% .com.au 17% spreets 14% cudo 13% MILK VS +++ VS 72% 18% 31% 2% 72% of Australian Deal buyers prefer to watch entertainment shows as compared to 18% participating in sports activities. Fast Food Deals (market share of 31%) are more popular in Aussies than healthy meal deals with share of only 2% VS VS 67% 31% 80% 10% Australians love eating in restaurants. 67% of dining deals sold are "eating in restaurant" deals . Take away food deals are only 31%. Pizza is the most popular choice in takeaway meals deals, heavily outweighing healthy options by 8 to 1. VS VS 42% 58% 3 NSW residents are almost Number of Massages deals sold are 42% of all other beauty three times more likely to dine out than Melbournians. treatment deals ompetitions Designed and Compiled by - Competitions.com.au .com.au Sources http://www.telsyte.com.au/?page_id=695 http://www.telsyte.com.au/?page_id=704 http://www.international.to/index.php?option=com_content&view=article&id=2877:australian-group-buying-market- analysis-living-social-is-now-australias-biggest-daily-deals-site&catid=64:business<emid=97 http://www.powerretail.com.au/insights/group-buying-sites-experience-1000-percent-growth-in-visits/ http://www.international.to/deals/index.php?option=com_content&view=article&id=59:livingsocial-reveals-customer -preferences-for-entertainment-and-education-over-sport&catid=11:deal-news<emid=35 http://www.internetretailer.com/2012/03/05/daily-deals-spur-repeat-business http://blog.hubspot.com/blog/tabid/6307/bid/20321/12-Eye-Opening-Daily-Deal-Site-Statistics-Data.aspx