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Havas Worldwide Future First Infographic

HHAVAS WORLDWIDE presents ITHE FUTURE Havas Worldwide has built its business by getting clients to the Future First. But what exactly does that future hold? And how close are we to getting there? Perhaps a lot closer than you think. Check out what our employees in 75 countries have to say. First, some insights into our global talent: We're ahead of the curve... 60% 84% 89 % Frequently doing the latest thing first Keep our friends in the know on the latest and greatest Log into social media sites at least once a day *Showing % agreeing somewhat/strongly TECH SAVVY 48% have built a website 16% have developed an app 43% have telecommuted to work COMMUNITY MINDED have gotten involved in a social/political cause online 42% have used a sharing website to rent a place to stay, find a ride, etc. 40% 12% have contributed to a crowdfunding project NEXT-GEN SHOPPERS 10% 1 in 10 has purchased an item clicked on in Pinterest 10% Nearly 1 in 10 makes purchases via smartphone at least once a day DIGITAL LOVERS / HATERS 26% have dated someone they met online have dumped someone via social media, e-mail, or text 16% 11% have sexted ...and future ready! 72% 27% One foot into tomorrow Still trying to deal with today 64% 1% Totally stuck in the past Keep clients up to date on trends *Showing % agreeing somewhat/strongly Which comes closer to your point of view? 77% 23% Our best times are behind us Tomorrow will be better than today And we're building a better future for ourselves by... 66% 66% Creating a better life balance Taking better care of our bodies 54% 50% Saving more Engaging in sustainable behaviors money 35% 39% Playing "brain games" to keep our minds in tune Supporting socially conscious companies 26% 19% Pursuing higher education Volunteering regularly Our vision of the future.. Countries most likely to get to the Future First: Trends most likely to get us to the Future First: 1. USA 1. Social media 2. China 2. Sharing economy 3. Japan 3. Cloud computing Widely held beliefs about the future: 1. We'll become true global citizens (rather than divided by country.) 2. Corporations will step in to solve problems government cannot. 3. Human beings will be responsible for own extinction. 4. The Internet will be regulated. 5. Healthcare will be considered a fundamental right, overseen by governments. In the future, how often will communication take place face to face? 41% 32% Think somewhat often Think often 14% 13% Think rarely Think more than half the time In the future, we think these will most likely die out: NEWS BlackBerry. BlackBerry Snail mail Business cards Daily newspapers ...and beyond We think businesses of the future will be: 1. More environmentally responsible 2. More accountable to consumers 3. Bigger drivers of social change 4. More socially responsible rather than 5. More powerful 6. More politically active 7. More lawless/accountable to no one Industries that will experience the most disruption by 2050: 2*IÊ) U2* Hospitality & Travel Fashion 8% 22 21*. Entertainment Personal Electronics Entertainment Media Food & Beverage 24% 6* Automobile Retail Top predictions for 2100: 1. Bigger divide between rich and poor 2. Entire planet will be a WiFi zone 3. Cashless society 4. No more print newspapers/magazines 5. Most education/schooling will take place online What are we most excited about? What is freaking us out? 1. Loss of the natural world 1. Teleportation 2. Human cloning 2. Sustainable energy 3. Climate change sources 4. Nuclear holocaust / WWII 3. Time machine 4. Smart homes Rise of political/ religious extremism 5. 5. Universal WiFi Voted most likely to solve our eco-problems: 19* 11* 9% l'USA NGO/ Non profits Brazil Consumers Business 1% Europe 2 China 20* 1% Youth Ourselves 16* 13* Entrepreneurs Government HAVAS WORLDWIDE Copyright © 2012 HAVAS. All rights reserved. %24

Havas Worldwide Future First Infographic

shared by Havas-Global-Ne... on Sep 24
Havas Worldwide has built its business by getting clients to the Future First. It's our employees who make this possible. Check out what they said when we surveyed 75 different countries.


Eric Chuan


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