Formula for a Killer Press Release

Formula for a Killer Prefundia Press Release sin c e 2 0 1 3 Headline | What's the news in 100 characters or less? The headline is a single sentence statement that announces what the news is. Readers should be able to know exactly what you are announcing by reading the headline. (MMD Newswire.com) Body Outline The details in a press release should be limited to the "facts" about the announcement or news. Opinion, fluff or hype is not appropriate. Statements about how the product or service is the most amazing innovation ever invented should not be included. (MMD Newswire.com) Facts about the news - who's behind it and what's the origin of the story? // Quote from founder / project creator about the project or product More facts about the project / product // Quote from founder / project creator Quote from founder / project creator Facts about what the founders hope to achieve moving forward / Quote from founder / project creator Concluding facts about project (campaign goal and end date, etc.) Attach Pictures Prefundia