Facebook Blueprint

POWERAD SPY Facebook blueprint facebook blueprint facebook blueprint CERTIFIED BUYER CERTIFIED BUYER What is it ? facebook blueprint CERTIFIED PLANNER It is an examination process that tests your Facebook advertising IQ and offers certifications and badges. What is the purpose of getting this certificate? The value of Facebook (8%): Identify the different products that make up the Facebook Family of apps and services. • -Communicate the value proposition of the Facebook family of apps and services for business. Establish platform presence(13%) Identify the steps to establish a business presence on Facebook and Instagram. • Explain the process to set up an ad account. Identify mobile creative best practices. @ Advertising Fundamentals: CERTIFICATE Identify the difference between an ad and a page post. • Identify the structure of a Facebook campaign. • Explain the importance of matching business goals to Facebook campaign objectives. Create and Manage ads(46%):: • Identify settings available at the campaign, ad set, and ad level • Determine the Facebook campaign objective to achieve business goals Identify target audience capabilities. • Given a scenario, determine the appropriate ad formats. Resource: https://poweradspy.com/get-facebook- blueprint-certification/