
Transcribed
Exploring the Differences between: Advertising, PR, Marketing
ADVERTISING VS. PR VS. MARKETING Khoj Panacea ADVERTISING PR MARKETING Brochure, Websites, Flycr bamners ctc. Mass Media Events, News, Press etc Messages Outlets Paid Expensive Free or Low cost Paid Rage of casts Cost Services based "Consumer" Specialized Audiences "Public General Audiences Audience "Target Market" Marketing(Create + Manage) Support PR Supports Advertising Support Manage Relationship b/w brand and audience By both the organization Increase Demand & Brand Promotion Function Interests By the Organization Specialized Communication By the Organization A Control and media outlet Deals with policy, rescarch, strategy, performance Targeted to supply + demand Scope One Way Twe Way Ome Way Communication
Exploring the Differences between: Advertising, PR, Marketing
shared by KhojPanacea on Dec 11
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Marketing, advertising and public relations are often grouped together when exploring career options because there are many
similarities in the careers. There are also distinct differences. View th...
e practical process here @ www.khojpanacea.com
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