Click me
Transcribed

Email Marketing – 5 Steps to Building a Successful Mailing List [Infographic]

eMail Marketing Avenue: 5 Step Journey to Building a Mailing List SOFTWARE OR SERVICE??? The first step to any list building campaign is deciding how you will capture your leads. The software is usually a one time cost but it can be hard to set up and run. This option is usually reserved for those who are "script" and "code" savvy. You can search online for "Email Marketing Solutions". Web services like You can choose between software you must run yourself, or a full featured online service like Aweber or Aweber, include a lot of support, tutorials and ease of use but also come with a monthly fee. Get Response. THINK OF AN OFFER If you don't have anything to offer, think of buying a high quality PLR product to Once you have chosen on how you will run your campaign, your first step should be to think of an offer to entice people to opt-in to your email list. use. This can save you time and is a relatively cheap option. People are more likely to give up their email address if they receive something in Of course you can also create your own offer. return. SET UP YOUR CAMPAIGN Once you have chosen your offer, it is time to set up your campaign. Once that is set up you have to add an opt in form to your website or landing pages. The first step is to set up your email service so that when someone opts in to your mailing list they get a message (autoresponse) sent right away. Once again your chosen email marketing method will have the documentation on how to do so. Check the documentation of your chosen email marketing method on how to do this. Once your opt in is set up, test it and make sure your offer is delivered upon sign up. DRIVE TRAFFIC Now that you have tested your opt in forms and they work, you should drive traffic to your offers. You can also use your social networks like You can do that a number of Facebook, Twitter, Goolge+ and Linkedin to share links to your opt in ways. If your opt in form is on your blog, make sure you are creating content constantly in order to drive natural traffic to form. Doing a webinar based on your expertise is another great way to send people to your landing page. your offer. You can use Facebook ads Find people who already have a list and get them to send a message about your offer. to drive traffic to a landing page ENGAGE YOUR LIST! Now that you have went to the trouble of setting up a list, driving traffic and capturing emails -- it is time to use them. You can even automate this engagement by creating a whole series of emails (autoresponses) that get sent out a specified number of days after people join. Stay in contact with your list. Offer them some free value, build credibility. Don't spam them with offers. After you have built a rapport with your list, you can market offers to them. COURTESY OF... Ericwelke.com

Email Marketing – 5 Steps to Building a Successful Mailing List [Infographic]

shared by checkmate0 on Aug 03
432 views
1 shares
0 comments
Email Marketing is a great way to enhance your brand and increase business revenues. This infographic shows how to build a successful campaign.

Publisher

EricWelke.com

Category

Business
Did you work on this visual? Claim credit!

Get a Quote

Embed Code

For hosted site:

Click the code to copy

For wordpress.com:

Click the code to copy
Customize size