Don't Ignore Video

Don't Ignore ical Zoom Video WIDE Consumers are watching more videos through social media all the time. Internet users are expressing an interest in branded videos of all kinds. Levels Beyond published a survey titled Brands Not Meeting Consumer Desire for Video. The report outlined the results of a survey that probed both consumers and marketers on their attitudes toward branded video. Here's what that survey found: 59 percent of consumers say they would watch a brand video on a brand's site. 6l percent watch branded videos when they're shared by a friend. 42 percent like when brands share a video online. • 67 percent of consumers like how-to product videos or tutorials, while 42 percent like funny vcontent. • 75 percent of marketers say they "rarely or never" produce videos to share with their followers online. SiX Degrees Digital Media 520-572-2390 www.SixDegreesDigitalMedia.net Ready to get started with video? SOURCE: HTTP://WWW.CLICKZ.COM/CLICKZ/COLUMN/2373414/WHY-BRANDS-NEED-VIDEO 1,8/3,8- 38