Digiorm - Internet Marketing Company in Gurgaon

GØRM CONTENT MARKETING TRENDS YOU CAN'T IGNORE IN CONTENT MARKETING IS AN EVER-EVOLVING FIELD AND OFTEN DIFFICULT TO KEEP UP WITH. THE GOOD NEWS IS THAT WITH LITTLE WORK AND RESEARCH, YOU'LL FIND OUT WHICH STRATEGIES CURRENTLY WORK WELL TO ATTRACT MORE TRAFFIC, BUILD BETTER RELATIONSHIPS WITH YOUR AUDIENCE, AND ULTIMATELY GROW YOUR BUSINESS HERE ARE 7 +1 CONTENT MARKETING TRENDS AND STRATEGIES THAT YOU SHOULDN'T IGNORE THIS YEAR AA SO WHAT DOES THE CONTENT MARKETING LANDSCAPE LOOK LIKE IN 2019? If you survived 2018 without using voice search in your overall content marketing strategy, you might |LONGER IGNORE need to look into it more seriously in 2019. So what VOICE SEARCH does the increasing use and popularity of voice search mean for content marketers? It simply means that you should have started imizing most or a part of your content for voice search. A good place to start your voice search optimization is by ensuring that most of the important aspects of your business are featured in short blurbs or snippets that show up at the top of You CAN No search results 2 RELEVANCE AND ORIGINALITY ARE STILL IMPORTANT Relevant and original content will still be crucial for your business success. If you have relied on ick-baiting over the past few years, then it's time to change your overall strategy. Studies have even shown that claim that relevant content increases erest and purchase intent. Create original and relevant to engage more positively with consumers. You can always hire professional content providers i short of ideas or content to publish. you fall Your SEO expert may have told you that long-form content is great for increasing organic traffic from search engines and boosting your site's ranking but the truth is that it doesn't work for every audience. The SUIT EVERY TYPE best approach would be to first understand your audience preferences before you decide how long your content should be. Experts say that 55% of visitors spend less than 15 seconds on a website before moving on to the next one. In this case, relevant, short-form content works better than long-form 3 DIFFERENT CONTENT LENGTHS TO OF AUDIENCE content. INTERACTIONS ARE THE NEW PERFORMANCE METRICS TO RELY ON 4 A 2016 survey showed that the most popular ways of measuring content performance were reach at 37% and engagement at 36% Engagement in this case involved comments, shares, and likes. In 2018 content marketing trends, engagement was more popular at 30% while reach declined in popularity to just 12%. In 2019, you can't afford to ignore interactions as one of your key performance metrics. HARNESS THE POWER OF SOCIAL MEDIA STORIES promote brand awareness and increase engagement. Social media stories have become quite popular lately. You cannot afford to ignore these content marketing trends in 2019 and beyond. Social media stories are actually a digital media strategy that uses live videos to The trend began with Snapchat which rolled out its "My Story" concept before Instagram and Facebook launched their versions of Stories. The stories provide perfect engagement where you can get product or service reviews from your audience. www.digiorm.com