Transcribed
Developing an Experience Strategy in 4 Parts
Developing an Experience Strategy in 4 Parts Research + Analysis Vision + Roadmap prototype contextual analysis concept validate Experience Planning Experience Briefing (conceptual) Experience Design Experience Roadmap Research start with people end with vision user research + analysis personas requirements timeline strategy mental models priorities Synthesize, Ideate + Design © David // Armano darmano.typepad.com
Developing an Experience Strategy in 4 Parts
shared by rmmojado on Jan 24
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Strategists performed competitive analysis or "landscapes", talked to stakeholders—aggregated industry reports and trends and did stuff with lots of charts, metrics, bullet points etc. Then they m...
oved on to the next strategic initiative on and performed an augmented version of the process while an "execution" team came in and did their thing.
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