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Crucial Off-Page SEO Techniques to rank your website [Infographic]

OFF-PAGE SEO TAG CHECKLIST SEO </> tcoeteti ing POWERED BY THE BLUE OCEANS GROUP All the activities that are performed away from your website to improve its rankings is OFF-PAGE SEO WHAT YOU RANK for is largely determined by On-Page Factors how HIGH YOU RANK in search results is largely determined by Off-Page Factors Umbrella of Off-Page SEO Increase Social Presence Improve Brand Presence Increase Visibility Improve Website Ranking on SERP Factors that have +ve impact 1 AUTHORITY • DMOZ Listing. • Positive Link Velocity • Links from older Domains • Authoritative links to Page and Domain • Naturál ratio of relevant links • Social Signals RELEVÁNCE Keyword (Partial/Related) anchor text %3D Keyword (Partial/Related) ALT text • Links from relevant sites • Links from country TLDS Domains QUALITY Link Stability • High Dwell Time • Total Branded Searches + Clicks • QDS, QDD, QDO, • Łow Bounce Rate WAYS TO BUILD BETTER BACKLINKS To Local Business Directories SUBMIT YOUR SITE Google YAHOO! To Multiple Search Engines Yandex Aol. Ask com BaiduE Bina To Blog Aggregator Websites Effective Ways HARO PARTICIPATE in INTERVIEWS and EVENTS COLLABORATE Help a Reporter Out Sign up as a source, make a quality pitch by answering journalists queries. If you do a good job, your site could receive backlinks from authority news sites like Mashable, The Huffington Post, The New York Times etc with big media contributors like Forbes as a content or knowledge partner or as a SPEAKER MENTION INFLUENCERS CONTRIBUTE as GUEST AUTHOR on popular sites to get powerful backlinks Build links using EXPIRED DOMAINS Grab a site that already has content and High DA backlinks and then, 301 redirect to your site. Take care of risk and other factors in your blog posts and then do influencer outreach Grab opportunity from BROKEN LINKS 404 ERRORS OUTREACH WRITE FOR US EMAIL Build relationships with bloggers in your industry via mail, social channels or offline and links will soon follow you. Leverage micro influencers Identify sites in your niche that accepts guest posts. Carefully read their guest post guidelines and pitch your article idea that have the potential to rank and DOMAINS FOR SALE 301 Redirects attract links Create compelling and comprehensive Blog Posts research data to get links Use COMPETITORS Boost your brand being a PODCAST GUEST RECLAIM LINKS Publish Research Reports, E- books, Graphs and other critical information that would lead to backlinks ultimately and automatically by other bloggers Being a podcast guest is trending nowadays and it creates publicity for you and your site. Most of the hosts link your site on the episode post. And this way you can earn great links. Find unlinked URLS and Brand mentions. Then, email or social outreach the person with a friendly reminder to add a link. You can use tools like Buzzsumo and to find mentions Research backlinks data of competitors that are ranking high on Google via Backlinks tool like Ahrefs, SEMrush and try to get backlinks from their resources DO NOT IGNORE these Link Building tactics Submit your Images, Videos & Infographics to sites that MEDTA are accepting it with Do-follow links Bē f You A Tube Join and be active on ". ICOM Submit your blogs Forums and converse in communities (site your blog as a source) to Social Bookmarking sites ... SEO Submit your articles to Blog Directories Question Answer platforms are one of the best platforms to drive traffic and build Submit your blogs to High DA Article Submission Sites links. Participate on these sites regularly like Quora, Yahoo answers etc NEWS DOC Creating fascinating documents (PPT or PDF) and submit them to Document Sharing Cover your sites on the media coverage by participating in Press Release BLOG COMMENTING Create your profile (with image and website link) on gravator and thus quality comment on .edu, .org, .gov or other authority sites Sites Sites INVEST MONEY TO GET QUALITY BACKLINKS 1 3 QUALIT Y LINK S Find events you To get initial traction and can sponsor. They mentions your brand that gives you links and ultimately gives coverage over - different platforms Find charities with websites to support. They mention your brand story along with a link back to shares, spend a few dollars on social media campaigns. This strategy will drive traffic, engagement, leads, conversions and thus, high quality backlinks. your site Social Media Signals Create Profile on Social Media Channels like Facebook, Pinterest, Twitter, Instagram, YouTube, LinkedIn, etc and update with Quality content. Engage with audience, increase followers, likes, shares and comments organically. Google loves social signals. It will help you get links and drive ranking and traffic. Ø Warning!! Critical Off-Page SEO Mistakes to Avoid YY A BIG NO! Don't do such practices, .it will ruin all your efforts and will result in permanent ban of website.. Be aware of Frauds, Do not Buy Links: Do not go with any kind of link building service. Google and the other search engines are getting really good at sniffing out purchased links #31 #2 Comment Spamming Leaving meaningless comments on other blogs with a link back to your website does absolutely nothing for your rankings. #3 Avoid Fiverr Any SEO service on Fiverr is a huge waste of time and money. The links they generate are very much black hat friendly or useless that carries no weightage. - Private Blog Networks (PNB) With the regular updates in Google's algorithm, the smart Al can easily filter the PNB backlinks. Therefore, Google manually de-indexes all networks that get visible on their radar. #4 #5 Push Button Backlinks Search engines have smarter Als that can easily identify the activities happening on your site.lf you are getting hundreds or thousands of backlinks on a single push button, that means these links are shady or spammy. Search engines will penalise your site and affect your ranking. #6 Paid Guest Posts Reputed sites never ask you for money to publish your guest post. If sites are asking for money that means the links are shady. Getting do-follow links with the paid guest posting is against Google's Webmaster Guidelines. REFERENCES • • PRESENTED BY: THE BLUE OCEANS GROUP BE THE MASTER OF YOUR OWN THOUGHTS ERUST Links Build Relevant Earn Quality Backlinks

Crucial Off-Page SEO Techniques to rank your website [Infographic]

shared by sugandhabansal on Jul 03
The Blue Oceans Group has mentioned 35 most critical and super important Off-Page SEO factors that are responsible for your site’s trust, authority, responsiveness, ranking and traffic.


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