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Content Marketing for Law Firms: Grow Your Firm Fast

CONTENT MARKETING FOR LAW FIRMS Is your law firm having trouble standing out from the competition? Give these content marketing tips a try. CHOOSE THE RIGHT TOPICS First, think about the type of law you specialize in. What do these type of clients (potential or not) want to know about? Type in a few searches around these topics and start taking notes. AVOID LEGAL JARGON WHENEVER POSSIBLE Have someone outside of the legal world read over your content. If you're getting a lot of puzzled looks, it might be time for revisions. HAVE A CONTENT MARKETING PLAN Now, it's time to create a plan. Take your list of topics. Ideally, it's best to post content once every few days or weekly. Not all at once or rarely. PROMOTE YOUR CONTENT Publishing content is great, promoting it is even better. Post your content to social media pages, include it in email newsletters, and look for guest posting opportunities. MEASURE YOUR RESULTS After creating content, make sure to measure how it performs. Check out Google Search Console to take a closer look at important metrics like impressions, clicks, and more. CONTENTMARKETINGLIFE.COM

Content Marketing for Law Firms: Grow Your Firm Fast

shared by alexeagleton1 on Oct 10
This infographic discusses why content marketing is beneficial for law firms.


Alex Eagleton


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