Transcript

BP Oil Spill

Report on the BP Oil Spil In order to understand the way that information and news about the Gulf Oil Spill flowed online, SocialSphere conducted an analysis of online coverage of the spill during the month of June 2010. In conducting this analysis over 240,000 news articles, blog posts, Tweets, Facebook posts and other online social media were analyzed with a particular focus on the comment volume and linking patterns of seven of the most influential sources in both old and new media. Daily Articles and Mentions of the BP Oil Spill US Gov't launches 06/29 05/30 05/31 criminal investigations 06/28 18,000 into the oil spill 06/01 06/27 16,000 06/02 06/26 14,000 Cap fails: the dome Obama's first trip to is removed 12,000 the Gulf 10,000 8,000 6,000 4,000 2,000 Scientists say oil spill is nothing like they've seen before Hayward attends "glitzy yacht race" 06/17 06/11 06/16 06/12 06/15 06/13 06/14 Obama's speech from Obama's 4th visit to the the Oval Office Gulf coast Total Individual Volume Levels of Important Key Words 24,671 Hayward 13,107 Cleanup 33,994 Cap 16,482 White House 64,984 Obama Volume Levels of Important Key Words 3,500 Obama 3,000 Наyward Cleanup 2,500 Cap 2,000 1,500 1,000 500 Comment Volume of Key Sources ( Peak Period ) 227, 530 Huffington Post 21,080 8,002 6,234 4,012 2,520 1,130 CNN USA Today Wall St Journal New York Times Fox News Washington Post The Guardian 309 Total number of comments: 270, 817 Inbound Links of Key Sources ( Peak Period ) 187 27 30 26 Inbound Links 12 No. Articles with Inbound Links 10 12 24 CNN Fox Guardian Huffington Post New York Times Wall St Journal Type of Media Used for 5 Key Events 4,000 3,500 Aggregator Blogs 3,000 2,500 Facebook Forums 2,000 Mainstream Media Twitter 1,500 1,000 500 June 18 June 18 June 20 June 24 June 26 Threat of tropical storm on clean-up Obama calls Hayward's yacht race Hayward Cap fails for 'new focus testifies before on energy policy' Congress The Influence of Facebook Groups Anti-BP Groups 1,324,080 463,902 81,250 Environmental Action Groups Misc. Groups Number of Group Members 15 17 Number of Facebook Groups socialsphere Source: SocialSphere, Inc (socialsphere.com) 06/23 06/22 06/24 06/21 06/25 06/20 06/19 Mentions 06/18 30 May 31 May 01 June 02 June 03 June 04 June Mentions 05 June 06 June 07 June 08 June 09 June 10 June 11 June 12 June 13 June 14 June 06/03 15 June 16 June 06/10 06/04 17 June 18 June 06/05 60/90 19 June 06/06 80/90 20/90 20 June 21 June 22 June 23 June 24 June 25 June 26 June 27 June 28 June 29 June O............

BP Oil Spill

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Everyone surely remembers the tragic BP explosion and oil spill in 2010 that took the lives of men and wildlife alike. Almost instantaneously, a tidal wave of online reporting carried the story worldw...

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